Danielle Alvarez Email & Phone Number

- Managed the quality control for marketing documents and copy in support of a product launch.- Edited, proofread, and wrote copy for application notes supporting proprietary technology platform- Established and maintained document style guidelines, and ensured that content was consistent across different pieces of marketing collateral

New York City Metropolitan Area

Edited a life sciences industry magazine operated by a B2B pharma marketing and consulting agency; performed a project management role to execute article publication and client digital marketing campaigns from end to end.- Authored, edited, proofread, and launched scientific articles on PharmasAlmanac.com to promote client companies in the life sciences, and managed client content development and publication- Liaised with client companies and SMEs/KOLs to develop and execute digital… Show more Edited a life sciences industry magazine operated by a B2B pharma marketing and consulting agency; performed a project management role to execute article publication and client digital marketing campaigns from end to end.- Authored, edited, proofread, and launched scientific articles on PharmasAlmanac.com to promote client companies in the life sciences, and managed client content development and publication- Liaised with client companies and SMEs/KOLs to develop and execute digital marketing campaigns including content development, publication, and lead generation- Directed internal teams to ensure on-time production of client marketing collateral involving copywriting, graphic design, website hosting, eblast and social media promotion, and metrics reporting- Managed the end-to-end production of multimedia brand and content on the Pharma’s Almanac platform including video interviews, webinars, podcasts, eblasts, banner ads, and landing pages Show less

New York City Metropolitan Area

Edited a life sciences industry magazine operated by a B2B pharma marketing and consulting agency; performed a project management role to execute article publication and client digital marketing campaigns from end to end.- Authored, edited, proofread, and launched scientific articles on PharmasAlmanac.com to promote client companies in the life sciences, and managed client content development and publication- Wrote web copy, social media copy and graphics, eblast copy, and… Show more Edited a life sciences industry magazine operated by a B2B pharma marketing and consulting agency; performed a project management role to execute article publication and client digital marketing campaigns from end to end.- Authored, edited, proofread, and launched scientific articles on PharmasAlmanac.com to promote client companies in the life sciences, and managed client content development and publication- Wrote web copy, social media copy and graphics, eblast copy, and promotional abstracts for digital events- Liaised with client companies and executive-level SMEs/KOLs to understand clients’ strategic targets and execute their digital marketing campaigns including development, publication, and lead generation- Cross-functional management of internal teams to produce graphic design and web hosting deliverables in support of the Pharma’s Almanac publication and client marketing objectives- Developed and managed production of editorial and creative deliverables in a publishing setting- Managed the end-to-end production of all multimedia brand and content on the Pharma’s Almanac platform including video interviews, webinars, podcasts, eblasts, banner ads, and landing pages Show less

- Managed the quality control and editing of documents for customers- Edited and reviewed marketing copy in user handbooks for NGS assays- Maintained document style guidelines and content consistency between different pieces of marketing collateral

Menlo Park

Managed marketing programs, lead generation activities, and a major product launch at a biotech startup that develops a tissue imaging platform for molecular pathology.- Wrote marketing content for email campaigns, designed them in HTML5, and deployed them using Pardot- Measured campaign effectiveness using metrics via Salesforce.com, Pardot, and Google Analytics- Designed graphics in Photoshop for the website, emails, banner ads, and social media campaigns- Created and… Show more Managed marketing programs, lead generation activities, and a major product launch at a biotech startup that develops a tissue imaging platform for molecular pathology.- Wrote marketing content for email campaigns, designed them in HTML5, and deployed them using Pardot- Measured campaign effectiveness using metrics via Salesforce.com, Pardot, and Google Analytics- Designed graphics in Photoshop for the website, emails, banner ads, and social media campaigns- Created and maintained content on the company website, including page layout and structure, graphic design, and back-end website development- Launched a webinar series and project managed the script revisions, video recording and editing, hosting and emceeing the livestream, and guided the speakers through the webinar process- Managed logistics for tradeshows, organized a major symposium event, and planned evening social events- Maintained the company’s presence on LinkedIn, Twitter, and YouTube Show less

Providence, Rhode Island Area

Managed projects to discover new genes in the plant species Arabidopsis thaliana that are involved in food crops’ natural defense mechanisms against pests to help combat world hunger.-Managed projects to discover new genes in the plant species-Successfully planned and executed a long-term research program with a detailed timeline-Implemented statistics and lateral thinking to identify unknown gene locations

Providence, Rhode Island Area

Conducted funded research to discover a new gene functionality in the plant species Arabidopsis thaliana.-Wrote concise, explanatory texts to explain key scientific principles in accessible language-Delivered symposium presentations to both biologists and non-scientific audiences-Created infographics and posters to represent statistical and conceptual information