Danielle Shermer Email and Phone Number

Spearheaded the strategic direction and overall management of a successful social media management agency.Led a dedicated team of professionals, fostering collaboration and driving the execution of innovative social media strategies.Established and maintained strong client relationships, ensuring exceptional service delivery and client satisfaction.Stayed at the forefront of industry trends, adapting strategies to capitalize on emerging opportunities in the dynamic digital landscape.Developed and executed creative and impactful social media campaigns, consistently achieving desired client objectives.Analyzed performance metrics and data insights to refine strategies, optimize content, and maximize engagement.Navigated various social media platforms and digital marketing channels to enhance brand visibility and reach.Cultivated a distinctive agency brand known for innovation, quality, and client-centric solutions.Positioned the agency as a trusted industry resource, driving consistent business growth and expanding the client portfolio.Demonstrated entrepreneurial prowess by effectively managing agency operations, finances, and strategic planning.

Developed and managed marketing, communications and social media strategies for two local hospitals co owned in a partnership with Texas Health and Advent Health.Lead a team of communications and event specialists within the marketing department. Oversaw all internal and external communications for Texas Health Huguley and Texas Health Mansfield.Leveraged data-driven insights to optimize campaign performance, consistently achieving above industry benchmarks in key metrics such as click-through rates, conversion rates, and engagement.Collaborated closely with the executive team and business development team to align marketing initiatives with overall business goals, resulting in increased brand recognition, service line growth and revenue growth.Developed and managed multi-channel social media strategies that effectively communicated brand messages, resulting in significant growth in online community engagement.Utilized key influencer relationships to further our reach and increase brand recognition Increased engagement Q1 2024 over Q1 2023 over 900% (posting on Facebook, Instagram and LinkedIn) and over 250% Q2 2024 v Q2 2023

Developed and managed marketing, communications and social media strategies for two local hospitals co owned in a partnership with Texas Health and Advent Health.Lead a team of communications and event specialists within the marketing department. Oversaw all internal and external communications for Texas Health Huguley and Texas Health Mansfield.Leveraged data-driven insights to optimize campaign performance, consistently achieving above industry benchmarks in key metrics such as click-through rates, conversion rates, and engagement.Collaborated closely with the executive team and business development team to align marketing initiatives with overall business goals, resulting in increased brand recognition, service line growth and revenue growth.Developed and managed multi-channel social media strategies that effectively communicated brand messages, resulting in significant growth in online community engagement.Utilized key influencer relationships to further our reach and increase brand recognition Increased engagement Q1 2024 over Q1 2023 over 900% (posting on Facebook, Instagram and LinkedIn) and over 250% Q2 2024 v Q2 2023

Developed and executed comprehensive digital marketing strategies for a wide rangeof industries including med-tech startup, Ai-tech startup, corporate relocation andmoving, cannabis sales, orthodontics, automotive, and others.Started and led a team of three marketing professionals, fostering a collaborativeenvironment that encouraged creativity and innovation, resulting in a significantincrease in team productivity and overall campaign effectiveness.Leveraged data-driven insights to optimize campaign performance, consistentlyachieving above industry benchmarks in key metrics such as click-through rates,conversion rates, and engagement.Collaborated closely with internal stakeholders to align marketing initiatives withoverall business goals, resulting in increased brand recognition and revenue growth.Cultivated and maintained strong client relationships, serving as the primary point ofcontact for high-profile accounts, resulting in an increase in client retention rate.Utilized in-depth market research to identify emerging trends and opportunities,staying ahead of the curve in the dynamic digital marketing landscape.Developed and managed multi-channel social media strategies that effectivelycommunicated brand messages, resulting in significant growth in online communityengagement.

Provided expert social media consultation to a diverse portfolio of clients, offeringtailored strategies to meet their specific business objectives and industryrequirements.Created compelling content calendars and editorial plans that consistently resonatedwith target audiences, resulting in an increase in social media engagement and growthin followers.Collaborated with clients to define and refine their brand identities, ensuring cohesivemessaging and visual consistency across all digital platforms.Analyzed social media performance metrics to measure campaign success, adjustingstrategies as needed to achieve optimal results and deliver maximum ROI.Demonstrated strong project management skills, effectively coordinating with otherprofessionals to ensure timely and high-quality deliverables.

Owned and operated a boutique video production company, main focus was leadgeneration and client acquisition.Cultivated and maintained client relationships, which created many repeat clientsDeveloped content calendars, media plans and recommendations.Created content, including copywriting and imagery.Provided community management and engagement services.Ad management, making campaign budget recommendations, ongoing optimizations,budget tracking and billing.

I managed one of Corporate Office Center's twenty-seven national centers, which consists of over seventy (70) tenants and two (2) staff members. As General Manager, my main focus and responsibility is sales and marketing. I make over one hundred (100) contacts a week. I do so by cold calling, making broker calls, conceptualizing and sending mailers, attending networking events, etc. I run the center as if it were my own business; therefore I come up with all of the marketing campaigns for the center and implement them myself. On top of that, my responsibilities include: negotiating leases, touring the location to potential tenants, managing employees, collecting rents, keeping relations with tenants, settling tenant disputes, keeping a working budget for the location and staying within the budget for the current quarter, executing and processing many company spreadsheets, authorizing AR and AP logs and overseeing all other reports produced by the center's staff.

Promoted to management within four months with the company; I managed Barrister Executive Suites' largest and most profitable suite in the company's portfolio, with over one hundred (100) tenants. Prior to that, I managed Barrister's Marina del Rey location which consisted of over sixty (tenants). Responsibilities include; touring the location to potential tenants, managing employees, collecting rents, keeping good relations with tenants, negotiating leases, marketing for the suite and company, settling tenant disputes, keeping a working budget for the location and staying within the budget for the current year, working closely with brokers and e-brokers to gain potential tenants, execute and process many company spreadsheets including, yardi, rent roll, tenant rankings, lease processing logs, lease termination logs, suite availability, and delinquent A/R. Scope of AccomplishmentsOnce promoted to Suite Manager, I dramatically increased Marina del Rey's numbers increasing occupancy to 100% and exceeding our projected rental billing by over $10,000.00:Occupancy April 2007: 80.72%Occupancy August 2007 - February 2008: 96% -100% Rental Billing April 2007: $47,556.00Rental Billing September 2007: $64,093.00 (projected billing: $53,060.00)Once promoted to managing Barrister's Century City location, I dramatically increased the numbers once again:Occupancy October 2007: 92%Projected Occupancy June 2008: 98.67%Rental Billing October 2007: $128,476.25Projected Rental Billing June 2008: $142,851.75 *** I worked often with our VP of Sales and Marketing because of my natural ability to market and sell. I conceptualized and was editor of Barrister Executive Suites' quarterly e-newsletter, The Barrister Beehive.

Assisted the Suite/ Area Manager with running the suite. Responsibilities included: Preparing the monthly billing summaries, preparing and executing corporate deposits, collecting rents from tenants, maintaining tenant relationships, keeping detailed logs of tenant's activities (postage, validations, package deliveries, etc), scheduling suite maintenance and repairs, report any tenant disputes to the Suite Manager.