Danielle Petrovski Email & Phone Number

Columbus, Ohio, United States

Columbus, Ohio, United States

- Develop long-term strategies and key initiatives to build brand awareness and consistent messaging- Provide creative direction, leading the design of graphics for print and digital collateral and defining content plan (signage, emails, social media, website, advertisements)- Define and evolve brand standards and processes across multiple platforms and branch locations- Operate as a strategic and supportive consultant for multiple departments, proactively developing assets and tools for the various business segments- Identify innovative opportunities and provide insights for industry events and supporting materials- Communicate with vendors, suppliers, and partners to gather resources or share information- Draft press releases, blogs, internal, and external company communication- Set objectives, organize, analyze, and track performance of campaigns, events, sales tools, etc.- Photograph products, events, projects, and people- Act as an advocate for culture and champion brand values

- Building an action plan with business owners to achieve project goals- Drafting project proposals/quotes and researching potential expenses- Writing new webpage copy and SEO optimizing existing texts- Designing project campaign creative (both print and digital assets)- Photographing weddings, meetings, real estate properties, and more- Retouching product photographs to remove extraneous content

Grandview, Ohio, United States

- Providing direction for in-person and remote marketing team members while managing projects, developing mentorship opportunities, and increasing the quality of team output- Producing digital and print marketing content including email newsletters, social posts, flyers, advertisements, signage, and promotional materials- Coordinating across departments on events, internal and external company communication, and strategic planning- Defining brand identities and design elements for company and joint venture initiatives, including rebranding company logos- Coordinating the development of and producing content for the launch of a new website for the company law firm- Newcomer of the Year Award Recipient (2021): This employee joined the team this year, became invaluable in a short amount of time, and subscribes to our core values of integrity, service, innovation, teamwork, and fun.

Worthington, Ohio, United States

- Collaborating with sales & leadership teams to align on business objectives- Maintaining customer, lead, and prospect database to ensure accurate information is available for future communication- Designing and curating relevant and engaging content for social channels- Managing email campaigns and providing reporting on results- Developing strategic, targeted paid marketing campaigns- Evaluating campaign successes/opportunities/challenges and providing recommendations for next steps to leadership- SEO optimizing website content- Monitoring Google Analytics account to provide insights/data on user behavior and trends- Communicating with external vendors concerning status updates and changes to ongoing initiatives- Initiating and engaging in planning meetings to establish future content development needs

Powell, Oh

- Managing and overseeing projects with app and web developers, external vendors, and internal departments - Tracking, evaluating, and optimizing digital marketing efforts to achieve goals (ex. By using tagged links in a promotional email, I observed top areas of interest and improve calls to action for the same promotional email the following year leading to a 24% increase in conversions.)- Designing print and digital graphic assets across multi-channel marketing platforms and campaigns (AdWords, app, blog, promotional materials, signage, social, web, etc.)- Developing email creative and content that has generated $500,000+ in sales over the last 2 years- Reporting on digital trends and existing campaign successes to provide strategic advice to upper management- Compiling feedback and completing thorough troubleshooting/user testing to better understand and innovate all digital platforms- Maintaining and educating others in brand standards across all design initiatives in all departments and across all sub-brands

Powell, Ohio

Capturing beautiful details and exciting moments through digital photography. With a goal of visually representing the essence of our clients, my job at LJD Photography was to document events, people, or locations to tell a story.My work included both shooting and retouching photos of: - Weddings - Organizational Meetings - Children and Families - Business Headshots - Products - Real EstateIn addition, my work with LJD Photography also involved: - Organization and planning of photo shoots - Client facing at networking meetings and trade show events - Administrative work (managing mailing lists, lead followup emails, researching equipment) - Custom logo design - Social media updates - Video editing

Columbus, Ohio Area

As a part time photo retoucher, my job involved cleaning up shoe photography to verify the images placed online most accurately represented the corresponding physical item being added to the retail site. Additionally, this position also involved collaborating with the photo stylists and fellow retoucher team members to build greater consistency throughout the studio and in our visual library. Overall, the process mainly involved working with Photoshop software and a DAM system to remove backgrounds, dust, dirt, size imagery, match new images with the styling of existing images tools, catalogue images to be turned over to copywriters, make color corrections, and more.This position ultimately gave me a greater eye for detail, consistency, and a deeper appreciation for brand standards to maintain an authoritative image as a company.

Hilliard, Oh

- Designing promotional and organizational assets to develop the existing brand and create more user-friendly materials- Writing, editing, and photographing newsletter/blog content- Promoting new guest acquisition at networking events- Keeping journal entries and balance sheets up to date- Documenting monthly account reconciliations- Providing on-time and accurate payroll processing

Hilliard, Oh

Understanding how to find the right solution for each customer was the most valuable skill I gained from working as a customer service representative at Micro Center's home office. Each call is unique and knowing how to point someone in the right direction is critical to achieving a successful conversation and client experience.I was responsible for handling client calls dealing with:- Product availability- Placing an online order- Checking an order status- Product recommendations- Minor technical support questions- Requests for additional resources- Service pricing and status requests- Product compatibility questions- General store information- In store customer service reviews

Powell, Ohio

This particular Goodwill location is the Columbus, OH center for the shopgoodwill.com online store. Therefore, products would be brought in from various local Goodwill locations to be photographed and auctioned off online. My primary role in this process was to serve as the main product photographer.My other responsibilities included:- Assisting with collecting donations- Sorting donated materials into their appropriate locations- Determining most sellable items for online auctions- Setting up photo displays for lots and single items- Organizing and systemizing merchandise on shelves- Providing detail descriptions for web posters- Moving heavy items- Assisting customers with purchased items and questions

Columbus, Ohio Area

I had an incredible time as a fan photographer capturing the excitement of those attending Ohio State Buckeye football and basketball games.A typical game day event would be:- Greet attendees entering the stadium- Promote commemorative photo opportunity for fans to be on the fan page- Compose fans with iconic Ohio State backdrops including the exterior of The Shoe or with Brutus- Provide information on how to purchase game day photos- Helping fans locate their seating- Assist other photographers

Columbus, Ohio Area

Local Matters is a nonprofit organization looking to educate the community on the value of fresh, healthy, local foods. I was involved in many capacities to help promote their mission of involving all ages and economic status groups to understanding the benefits of local, healthy foods.Some of the design projects I worked on included:- 2012 Annual Report layout, illustration, production- Redesigning educational brochures and flyers for brand unity- Adapting pre-existing designs to address different audiences- Composing a large informational display banner- Developing celebratory 5th Birthday theme for postcards, social media, event activities- Creating editable PDF forms for documents- Creating recipe cards for classes- Reformatting new course guides- Customizing email newsletter campaigns with MailChimpIn addition, I was also involved with:- Attending campaign development meetings- Photographing educational classes, cooking demonstrations, fundraiser events, etc.- Volunteering with setup and clean up at events- Organizing photo files in Dropbox- Researching eco-friendly printing options

Columbus, Ohio Area

With this freelance position I worked with the Ohio Dominican University Marketing Department to create and update a variety of their marketing materials.I was involved in:- Production design work including altering designs to fit different document dimensions- Creating event postcards and posters- Updating layout and design of new program brochures- Revamping previous designs to comply with new brand standards- Preparing files to be printed

Columbus, Ohio Area

This position was primarily to serve as additional administrative help to the Residence Life staff and building hall directors. Tasks I was responsible for included:- Answering resident questions- Filing paperwork- Creating advertisements, building way finding, and event informational posters- Writing newsletter articles,compiling information, and formatting newsletter- Assisting with mail and package sorting and distribution- Technical support for computer lab printers

Ohio Dominican University

My role was to provide a safe and fun community amongst my floor of 28 students, as well as throughout the other 4 residence halls.This RA position involved:- Event planning and development- Encouraging community involvement and positive resident relationships- Presenting leadership opportunities- Developing advertisements, educational posters, and hallway decorations- Lead as a role model and resource for residents- Provide advice for residents on how to handle disputes, conflicts, and policy requirements- Settling confrontations and enforcing campus rules- Filing paperwork

Columbus, Ohio Area

Ohio Dominican had numerous campus events they wanted to have photographed for marketing materials and social media updates. My job was to attend these events and photograph the festivities.Over the 4 years I held this position I photographed attendees at:- Educational speakers- Holiday events- Musical and theatrical performances- Fundraisers and community service projects- Resident programs- Campus fairs and festivals- Campus scenery- Professor headshots