Oversee all logistical planning for Walk MS and Bike MS, including merchandise sales, budget management, vendor relationships, in-kind donations, community and municipality relationships and volunteer coordination.

Point-person and manager of accounts and provide leadership and supervision to the account management team. Accountable for developing, managing, cultivating and implementing major national corporate alliances which provide funding, mission-critical in-kind resources, employee activation, wish-related elements and promotional opportunities to benefit the Foundation through sponsorship, marketing, cause-related promotions and special events. Individually manage national sponsorship accounts that generate in excess of $12 million+. Manage staff, workflow, account assignments, cultivation and sponsorship strategies and sales/renewal negotiations.

Plans, oversees, supports and analyzes marketing and communication initiatives in support of a variety of Alumni programs designed to attract, engage, grow and retain members for achievement of established membership goals.

Foster and maintain communication with respective season ticket holders through events, phone, email and personal visits pertaining to fan development and retention. Responsible for managing a portfolio over $5M and retaining that amount through consistently delivering high quality service, marketing initiatives and best practices from season to season.

Responsible for planning, organizing, executing and evaluating effectiveness of marketing plans and promotions both in game and outside of campus. Oversaw game night events and activities as well as implemented and developed comprehensive marketing plans for seasons executing yearly goals strengthening community relationships.