Danielle Genett

Danielle Genett Email and Phone Number

NFL Extra Points Product and Marketing Lead
Danielle Genett's Location
New York City Metropolitan Area, United States
Danielle Genett's Contact Details

Danielle Genett work email

Danielle Genett personal email

About Danielle Genett

Driven global marketing leader with 15+ years dedicated to building long-term customer loyalty and brand affinity across financial services, sports, hospitality, travel and CPG verticals. Experienced at launching and restructuring financial partnerships to deliver best-in-class products, drive key metrics and grow new revenue streams for brands. Skilled in marketing strategy, product development and launches, partnership negotiation and management, loyalty programs and event planning. Strong track record of strengthening relationships across cross-functional teams and partners to drive business results.

Danielle Genett's Current Company Details

NFL Extra Points Product and Marketing Lead
Danielle Genett Work Experience Details
  • Starwood Hotels & Resorts Worldwide, Inc.
    Associate Director, Financial Partnerships
    Starwood Hotels & Resorts Worldwide, Inc. Mar 2013 - Oct 2015
    Stamford, Ct
    • Lead Global marketing, management and strategy of several award-winning Starwood Preferred Guest (SPG) credit card products • Drive overall global co-brand card strategy including expansion into international markets• Manage Global relationship with American Express co-brand card teams to develop rich value propositions globally and drive mutual portfolio growth for our businesses • Partner with American Express to develop and execute integrated acquisition and loyalty marketing plans including web, email and social media marketing, telemarketing, direct mail, digital and print advertising, events marketing and PR• Lead data analyses to leverage combined data across SPG and strategic financial partners with goal of developing marketing strategy to drive trial, shift share, and strengthen SPG credit card acquisition and engagement
  • Starwood Hotels & Resorts Worldwide, Inc.
    Manager, Spg Financial Partnerships
    Starwood Hotels & Resorts Worldwide, Inc. Jan 2010 - Feb 2013
    • Launched SPG Credit Cards in Canada and United Kingdom within months of contract completion to meet aggressive launch dates, developing and implementing marketing, technology, training and launch events• Re-launched SPG Credit Card products in U.S. market, managing creative repositioning, all tactical marketing & PR activities, advertising campaign, technology, billing processes and legal agreements
  • American Express
    Marketing Manager, Open Product Relationship Marketing
    American Express Dec 2007 - Jul 2009
  • American Express
    Assistant Marketing Manager, Open Small Business Financing
    American Express Sep 2006 - Dec 2007
  • Devries Public Relations
    Account Executive, P&G Olay
    Devries Public Relations Jul 2004 - Sep 2006

Danielle Genett Skills

Marketing Strategy Digital Marketing Market Research Marketing Research Competitive Analysis Product Management Brand Management Partnership Marketing Financial Services Marketing Credit Card Marketing Direct Marketing Travel Marketing Loyalty Programs Public Relations Event Marketing Strategy Credit Cards Financial Services Marketing Management Social Media Marketing New Business Development Strategy

Danielle Genett Education Details

Frequently Asked Questions about Danielle Genett

What is Danielle Genett's role at the current company?

Danielle Genett's current role is NFL Extra Points Product and Marketing Lead.

What is Danielle Genett's email address?

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What is Danielle Genett's direct phone number?

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What schools did Danielle Genett attend?

Danielle Genett attended Middlebury College, Fordham University - Graduate School Of Business Administration, Université De La Sorbonne Nouvelle - Paris Iii.

What skills is Danielle Genett known for?

Danielle Genett has skills like Marketing Strategy, Digital Marketing, Market Research, Marketing Research, Competitive Analysis, Product Management, Brand Management, Partnership Marketing, Financial Services Marketing, Credit Card Marketing, Direct Marketing, Travel Marketing.

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