Danielle Flores Email & Phone Number

Troy, Mi, Us

Detroit Metropolitan Area

• Spearhead strategic and tactical marketing campaigns to drive growth, awareness, and increase revenue streams, as well as analyze post campaign success metrics for continued improvement• Partner with global and segment marketing colleagues, internal stakeholders, and leadership to define marketing objectives, champion programs and identify and promote sales opportunities across all lines of business• Lead the project management of compelling virtual and in person events including: content strategy, speaker coordination, cohesive content creation, social media strategy, promotion and execution for impactful client experiences• Write and design captivating client ready invitations, marketing collateral and social media posts for brand awareness and business development opportunities • Deliver and stay abreast of thought leadership, innovation, recent surveys, trends to positively engage and inspire internal stakeholders, clients, and prospects• Develop and maintain key relationships with external third party organizations to ensure our thought leadership is considered for keynote opportunities

Consultant, Employee Experience Practitioner responsible for strategically establishing and managing employer relationships. Esteemed as a key innovator and named Michigan's 2023 Innovator of Year. Responsible for account management and growing Midwest Employee Experience line of business. Serves as the Employee Experience subject matter expert for all RFP meetings and presentations in the Midwest Mid-Market space. A high performer known for her natural sales talents and abilities. Additional responsibilities include: - Strategically establish and manage employer relationships and serve as a trusted business advisor and consultant to over 150 National Employers in the Employee Experience space.- Partner with F1000 employers to identify annual Employee Experience goals, strategies and oversee organizational success from inception to completion.- Partner with Brokerage colleagues to project manage the delivery and implementation of over four hundred Open Enrollment deliverables.- Responsible for pipeline, upselling, and integrated solutions sales while growing Midwest Employee Experience line of business - Serves as the Employee Experience subject matter expert for all RFP presentations in the Midwest.

Troy, Mi

Troy, Michigan

• Assisted Marketing Director with content, videos, and graphic design for both internal and external website. • Collaborated on a strategic lead generation program using LinkedIn to uncover potential clients and Centers of Influence. • Promoted trade shows, seminars, and workshop assisting in the promotion of agency’s business solutions. • Supported Marketing Director in public relations efforts leveraging social media to generate exposure.• Designed forward-thinking and highly graphic email campaigns.• Updated, maintained, and provided database reports for Client and Prospect data in marketing database.• Managed all social media platforms, including designing unique MMA social media content.• Designed marketing materials such as sell sheets, marketing collateral, and evites for seminars and workshops for distribution using ACT database. • Conducted regular review of Account Directors’ LinkedIn profiles to leverage relationships, assist in social selling, and build business.• Responsible for the design of all external and internal corporate communications to clients and employees, including the design of presentations for the Vice President.• Supported Marketing Director with RFP responses, providing company data and statistics needed.• Conducted focus groups and interviewed Account Directors to compose case studies and videos. • Identified opportunities and solicited clients for permission to reprint quotations in an effort to be the voice of customer insight.

Southfield, Mi

• Sourced new customers in addition to managing updates to existing customers’ listings for both Yellow Pages and White Pages. • Successfully managed major accounts ($150k+ revenue), resulting in zero customer claims.• Explained to customers, in conjunction with the sales team, how specific types of advertising will help promote their products or services in the most effective way possible.• Effectively collaborated with sales team to ensure required paperwork is submitted the graphic center and YP.com team.• Input, processed and conducted quality checks on all IYP and print contracts.• Managed the preparation of sales presentations for new and existing customers to sell new advertising programs, and to protect and increase existing advertising.• Served as subject matter expert for Internet Yellow Pages and print for the Midwest Region, which included co-facilitating training classes and providing on-site support.• Confirmed program objectives and specifications by testing new programs, comparing programs with established standards, and making modifications when required.• Evaluated system potential by testing compatibility of new programs with existing programs.

Troy, Mi

• Developed strategy and built marketing campaigns leading to increased sales across all product categories.• Served as Communication Liaison between sales force and Internet Marketing Managers. • Collaborated in the creation of internal marketing campaigns and contests to aid sales growth and motivation among sales representatives.• Evaluated sales data in order to strategize towards higher sales revenue and new business revenue.• Created, designed, and updated tracking reports for internet sales managers to visualize objectives.• Gathered and created reports utilizing information from YP.com for market “kick- offs,” including rates, maps, and other helpful visuals.• Co-managed pre-sale tasks such as sales presentation binders and lead generation. • Served as an expert specialist in Internet Sales Products as well as Excel, Word, and PowerPoint for Internet Managers. • Created motivational tools and strategies to promote growth and sales force morale.

Master Of Business Administration (M.B.A.), Marketing Specialization

Activities and Societies: Delta Mu Delta Member (Recognized to be in top 20%)

Bachelor'S Degree, Bachelor Of Science In Communications

Spanish Language And Literature