Danielle Kirsch, Mba Email & Phone Number

Charlotte, Nc, Us

Morrisville, Nc, Us

Boston, Massachusetts, Us

• Serve as the day-to-day contact for clients in the digital health and life sciences industries. • Draft and edit communications content for clients, including corporate messaging, website copy, bylined articles, media responses, speaking and award submissions, FAQs and internal communications. • Oversee account budgets, resources and mid-month budget reporting.• Supervise social media channels including content calendars, strategic planning and developing real-time posts.• Manage, motivate and lead junior staff to execute on client campaigns, refine skills and deliver strong results. • Lead agency healthcare awards program and contribute posts to company blog. • Manage three employees, overseeing their growth and development at the agency.• Assist with agency training program for new managers, including audit of existing resources, creation of training materials and development of course topics.• Promoted twice due to strong work ethic and results.

Paris, Fr

• Supported integrated marketing communications programs for life sciences, medical device and healthcare IT clients. • Partnered with supervisors and vice presidents to develop PR plans. Created reports and monitored metrics to showcase the impact of campaigns on broader client initiatives.• Secured thoughtful media coverage in national, regional and trade outlets including the Boston Globe, Boston Business Journal, San Diego Union-Tribune, Reader’s Digest, Bloomberg, Huffington Post, Modern Healthcare and FiercePharma. Established meaningful relationships with trade reporters and editors leading to steady stream of media opportunities for clients. • Mentored and provided junior staff with guidance on media opportunities, pitch writing and research assignments. Led junior staff trainings on media list building and news monitoring.• Served as primary writer on accounts. Reflected client voice and key messages in bylined articles, pitches, press releases, employee memos, customer emails, website copy and fact sheets. • Wrote stories for internal agency newsletter and posts for agency social channels.

Boston, Ma, Us

• Spearheaded logistics and communications activities for Team Eye and Ear, the hospital’s 52-member Boston Marathon team. Secured fundraising partnerships with local businesses. Helped the team exceed its fundraising goal of $350,000 for hospital programs and research. • Managed public affairs and marathon team pages on Mass. Eye and Ear website, as well as Team Eye and Ear social media channels.• Developed internal and external communications content, including patient stories, newsletters, event invitations, fundraising materials and Q&As.• Answered fundraising questions and coordinated pre- and post-race marathon team events, workshops and race-day logistics.

Boston, Ma, Us

• Concepted, planned and executed the first “Tech, Drugs, and Rock and Roll” research exhibition and networking event, created to encourage Boston University faculty, researchers and students to connect with the broader life sciences and venture capital community. • Secured more than 500 attendees through successful email and social media marketing campaign. • Managed event budget of $20,000.• Established quarterly newsletter and blog. Wrote posts about Boston University research and partnerships. • Created social media accounts for Technology Development office. Led a training for employees on using Twitter, Facebook and LinkedIn to spread the word about department news, research and partnerships. • Designed graphics for blog and social channels.• Secured media coverage in publications including BU Today, the Daily Free Press and BostInno.

• Pitched articles and press releases to news outlets and secured media coverage. • Created coverage reports and briefing documents. • Researched and compiled analytical information. • Created original content for weekly newsletter and blog. Crafted posts for agency social media networks.

• Provided information to the public about the transition from analog to digital broadcasting. • Served as TV station contact for viewer questions and provided set-up assistance. • Created a database of stored video footage.

Master Of Business Administration - Mba, Marketing

B.S., Public Relations