Danielle Abraham Lerner Email & Phone Number

Worked directly with national and regional print and online reporters and TV producers to secure media coverage throughout the country. Clients include personalities and products in health and wellness, beauty, fashion, parenting, lifestyle, technology and real estate industries.** Clients include: The Betches, Davids Bridal, The Grocery Game. Full client list available upon request.

• Acted as mentor and educated a team of account coordinators in creating innovative media opportunities throughout the country for beauty and health clients, thereby increasing product sales and brand awareness.• Worked closely with regional and top tier media garnering press for clients (Including Ellen DeGeneres Show, CNN, Fox News, Los Angeles Times, New York Times, The Wall Street Journal)** Clients include: Parker Pens, Bright Starts, Obagi Medical, La Roche-Posay, Vichy, Hain Celestial personal skin care, Goody, Kinerase, Perricone, got2b, Lamas Beauty

• Manage and train a team of account executives focused on creating innovative media opportunities for consumer and health clients, thereby increasing product sales and brand awareness• Forge strong relationships with established clients while initiating campaigns to prospect and attract new business.• Work closely with top tier producers and editors, garnering press for clients (Including ABC’s Good Morning America, USA Today, Newsday, Allure)• Serve as senior relationship manager for multiple clients across business units and serve as day-day contact.• Conduct in depth industry analysis for our clients to determine current trends** Clients include: Plum Organics, Extreme Makeover's Dr. Anthony Griffin, Zone Chefs, Bebe Au Lait, WaddaJuice, Babesta.com, Only Hearts Club, Broadway Producer Stewart Lane

• Created pitches and press releases to national, regional and local media to promote client services and products, resulting in an increase of consumer awareness and client sales• Provided daily upkeep and management of several natural beauty, health and medical accounts, including mass mailings of sample requests• Researched new marketing opportunities for clients leading to high profile placements on television and in national publications** Clients include: Anakiri Skin Care, H57 Hoodia, Nutritionist Dr. Robert Pastore, Pure Inventions Green Tea Extract

• Scheduled material deliveries for Bayer clients by coordinating activities between the sales team, warehouses and transportation department. Deliveries have been on time, preventing operational disruptions for Bayer clients • Conducted on-going inventory analysis to help eliminate overstock conditions and increase material turnover

5 year internship learning and developing skills in public relations and customer service in the technology industry. Assisted in broadcast satellite tours, trade shows, editor gifting events, and promotional b-roll productions.Assisted Account Directors on top accounts including TDK, Toshiba, Marantz

Bachelor'S Degree, Communication And Media Studies

Bachelor'S Degree, Communication And Media Studies