Danielle Lucey Email & Phone Number

Arlington, Va

-Department head that manages the strategy for the Navy League's communications, marketing and editorial efforts. -Manages staff of five.-Managed all content for website redesign project with an aggressive timeline, bringing dated website into a mobile-friendly format, working closely with outside vendor on design and other technical aspects-Leads organizational pivot to digital content, including lead producer on webinars, during COVID-19 crisis, creating $100K in revenue opportunities within two months of the project and elevating the organizations brand through co-branded and co-promoted events-Implemented organization's first CRM for marketing analytics-Created new brand video with a low budget to bring new visual face to the organization-Implemented aggressive cost savings for 10x/yr. magazine through contract renegotiation and rebidding while maintaining high level of editorial quality

At Merritt Group, I served as a writer and editor, providing content services to a host of clients in the fields of government, cybersecurity, data science, artificial intelligence, telecommunications and health care. I created blog posts, e-books, fact sheets, magazine articles, ad and email copy, and speeches for an array of companies, including Teradata, Monster, Deloitte, Synchronoss, Waypoint and Authenic8. My writing on behalf of CEOs and other executives appeared in The Huffington Post, Wired, Venture Beat, Dark Reading, GovExec, GovLoop and Information Age.

I served as editor for AUVSI's publications. I oversaw the production, writing and editing of the monthly Unmanned Systems magazine, a weekly e-newsletter, a daily blog and AUVSI's social media outlets. I was previously also editor of AUVSI's now defunct quarterly magazine, Mission Critical. AUVSI is a nonprofit membership association that promotes and supports the unmanned systems community through communication, education and leadership.I have seen Unmanned Systems through a major redesign process, and I have changed the editorial direction of the magazine to reflect the massive changes in the unmanned systems industry that have occurred in the last few years.I helped develop startup magazine Mission Critical, a quarterly insert in Unmanned Systems magazine with additional web content. Issues gained 80,000+ unique page views per issue. I also helped streamline AUVSI's use of social media tool Twitter as a news tool, increasing our number of followers from 500 to 15,000 in six years.I helped start up AUVSI's daily web coverage blog, which has increased page hits to the website and increased the value of our web advertising. Through AUVSI, I have written special sections on unmanned technology for Bloomberg Businessweek.

At Sea Technology, I oversaw the production of an 80-page monthly international ocean industry magazine. As managing editor, I managed a small in-house staff in addition to many outside writers. I oversaw article solicitations, working with writers to mold stories, copy editing, magazine department creation, photo editing, cover photo selection and basic design.I also helped produce a weekly newsletter, targeted at ocean industry professionals, and an annual buyers guide.I originally started at Sea Technology as assistant editor.

I worked as a graphic designer and copy editor for the features section of the newspaper. I searched news wires for daily content to complement local reporting stories. During this time, I became proficient in the Gainesville Sun's layout program, which was unique to the newspaper.

As an editorial intern, I wrote local stories for a full-time, three-week internship for the Martin County bureau of The Palm Beach Post. During this time, I also assisted in some police reporting.

I contributed editorial content to the local news section of the Fort Pierce Tribune, a Scripps Treasure Coast publication.