Dani Williams Email & Phone Number

Overland Park, Kansas, US

New York, US

New York, US

New York, NY, US

• Provided strategic support on a wide array of disease states and therapies across patient, caregiver, and HCP categories
• Served alongside the SVP of Strategy and worked with senior management on development of new business pitches for both national and global opportunities
• Wrote creative briefs and presented to creative department members to translate national and global business challenges insightsinto strategies that inspired groundbreaking creative concepts
• Conducted competitive and SWOT analyses for both existing brands and new business opportunities to deliver POVs and adviseon marketplace positioning
• Developed strategic frameworks and workshop methodologies and led both internal meetings and client workshops (message development, marketplace positioning, etc.)
• Conducted social listening exercises to understand consumer perceptions of trends and translated findings into useful recommendations for future brand activities

New York, NY, US

• Served as the single point of contact for P&G’s Walmart and Club Customer teams working with multiple CTMMs across the full NA brand portfolio
• Executed a diverse array of programs leveraging all media channels and a wide variety of partners to drive both in-store and omnichannel sales for P&G
• Operated as the expert in the day-to-day logistics of campaign development, management, and analysis serving as the internal lead for all elements of campaign success
• Conducted ongoing conversations with the marketplace to ensure that we are bringing P&G the most innovative opportunities
• Provided POVs on a regular basis
• Stewarded ongoing learning and education with P&G clients

New York, US

• Acted as the liaison between client teams and television networks in a principal media buying model
• Stewarded day to day tasks for existing buys and clients, i.e. delivery and liability
• Worked side by side with Account Executives throughout the buy submission process
• Negotiated budgets and inventory on both the client and network’s behalf to ensure successful execution of deals while maintaining valuable business partnerships
• Educated new hires on industry basics
• Contributed to weekly status meetings for the National Television team

St. Louis, MO, US

• Interacted face to face with customers and facilitated positive customer experiences
• Sold protection products to provide peace of mind driving to customers while increasing sales
• Observed management styles and learned problem solving techniques
• Fostered valuable, preexisting relationships with customers
• Assuaged customer concerns and complaints and transformed negative experiences into positive ones
• Managed scheduling and administrative duties