• Create and curate original content for all channels: social media, in-branch televisions, website, print collateral, press releases, e-newsletters, and more• Art direction for various campaigns and projects, including print collateral, banners, billboards, video, and more• Research and purchase all promotional products; manage distribution and inventory• Uphold brand standards, and ensure employees abide by standards

• Plan and execute events at all levels• Act as liaison between The Adirondack Trust Company and the Saratoga and Warren counties communities• Represent The Adirondack Trust Company at events and to customers• Coordinate trade shows, appearances, check presentations, meetings with community leaders, and press coverage• Manage ATC-involved events, maintain databases, and ensure sponsorship fulfillment• Assist in managing contributions and charitable giving• Act as liaison between ATC Marketing and graphic design, ensuring strong and consistent brand messaging• Manage promotional products, their creation, and circulation• Creating, maintaining, and executing content calendar, predominantly through HubSpot• Managing assorted social-media platforms• Write copy for an array of channels--from Facebook to press releases to website pages to annual reports and financial-planning collateral• Cultivate relationships with area businesses, organizations, and nonprofits• Assist in the planning and execution of the Adirondack Trust Company Community Fund's Autumn of Giving• Act as assistant manager for large-scale projects, such as a major website redesign• Act as a point person for other educational projects, such as EverFi

Saratoga Wild Roots reconnects you with the world around you with curated nature and foraging experiences for individuals and groups of all ages, skills, and abilities. We specialize in edible wild-mushroom foraging and preparation, education, stewardship, and more.

• Generate, manage, and edit content for weekly e-newsletters, monthly print newsletters, and quarterly consumer and industry newsletters for New York, New Jersey, New Hampshire, and Connecticut affiliates• Act as official staff photographer for association-sponsored and employee events.• Use InDesign to lay out print newsletter and to create monthly e-newsletters• Work with in-house printer to accurately produce printed news material, meeting deadlines• Manage and grow association’s news feed, Twitter account, and Facebook account• Attend conferences and conventions, report news, and take professional-quality photos for print and web• Lead editorial meetings and delegate assignments• Some graphic design• Work with team of writers, designers, agents, and attorneys to break news and publish original content

• Branding, graphic design, photography, consulting, copy-writing• Social-media strategizing, implementation, and management• Developing media relations• Clients include: CrossFit, Albany CrossFit, Purebred Athletics, Word’s Out PR, Bonnie Milletto/Dedicated to the Cup, the Sublimity Harvest Festival, Bodyworks Wellness Center, Evoke Style, Buckman Elementary School, Anthropology News, Active Family Chiropractic, Friends of Seasonal and Service Workers/Western Farm Workers Association/Western Massachusetts Labor Action, and more