Danielle Bennett Email & Phone Number

Washington, Dc, Us

Washington D.C. Metro Area

Responsible for leading a small team that built end-to-end Marketing Campaigns and Strategy for Festival Series (CloudWeek and CyberWeek) and other company-wide events*Facilitation and project management of the Festivals Series including promotion, outreach, VIP outreach and alliances *Development of an annual VIP audience strategy including management of social and PR teams *Responsible for resourcing and securing targeted thought leadership and celebrity speakers for festival summits and a few company events

Washington D.C. Metro Area

*From May 2013 to November 2013 I briefly left my position to co-lead the America's Cup Hospitality program for Oracle Corporation in San Francisco, information provided in job description below*Develop and execute hospitality programs for North America Sales teams to reach their C-Level customer targets*Operationalize the customer outreach strategy to C-Level customers for marketing events run by Oracle HQ teams that focus on this customer segment as well as local activities executed by Oracle North America Field Marketing *Work with sales leadership to rationalize how we engage with and track C-Level contacts *Drive and manage communications to sales leadership and responsible for sales integration for C-Level marketing activities and schedules *Act as an advocate to Oracle HQ Marketing on behalf of field sales for C-Level engagements

San Francisco Bay Area

*Co-lead for America's Cup Sponsorship and Hospitality Program for the 34th America's Cup in San Francisco*Responsible for executing mufti-million dollar hospitality program for Oracle Corporation customers, guests and executives *Worked closely with all local vendors, including hotels, food & beverage and transportation companies *Responsible for overall program budget and contracts

Washington D.C. Metro Area

*Assisted in leading a full-service government media and marketing company, that specializes in government IT news, new media advertising and custom turn-key strategic networking events*Coordinated outreach by creating visibility, strengthening current resources and developing new relationships to ensure maximum exposure for brand and clients*Created sponsorship proposals and packages for potential partners that are interested in services provided by FedScoop including online advertising on Fedscoop.com and event sponsorship *Lead coordinator on the 2010 and 2011 FedTalks Event Series, and 3 Major Government IT Conferences in Washington DC by developing event sponsorship sales, audience acquisition, speaker outreach, agenda development and event collateral development*Customized programs, roundtables, webinars, and strategic events for current sponsors (Microsoft, Intel, HP, Symantec, Right Now Technologies, HiSoftware) to further their relationships with the Government IT Community

Washington D.C. Metro Area

*Formulated consumer promotional programs that help corporate clients (L’oreal, Bic, Chattem Inc.) connect with their targeted consumers based upon brand objectives and sales goals *Handled program logistics for on-site events, sampling programs with Active partners, and online advertising with Active.com*Controlled program budgets and negotiated pricing between clients and Active’s operational team *Leveraged direct relationships with industry contacts to expand individual pipeline and increase opportunity

*Responsible for the development of marketing programs, hospitality and corporate events from concept through implementation and post program analysis for clients looking to promote products in the marketplace (Canon/NFL USA, Mars Snackfood) *Designed sponsorship presentations and corporate marketing materials for new business opportunities with the NHL on Versus, and for the Dr. Pepper Snapple Group*Prospected, contacted, and designed proposals for the Foot Locker VIP Program

*Coordinated event-planning for executive client hospitality, athlete appearances and NFL Experience interactive booth at Super Bowl XLI and Super Bowl XLII *Analyzed and evaluated sponsorship opportunities to match clients marketing objectives*Provided sales support through research and development of corporations and decision makers for potential sponsorship clients – Preakness Stakes, Jacksonville Jaguars, University of Louisville