I’m a freelance copywriter and creative director. I call myself a writer yet my true passion is ideas. And I've been known to do whatever it takes to sell one. After over fifteen years in the ad business the one thing that’s as true today as when I started is, "I just wanna make great stuff."In addition to working at agencies all over the US and London, I’ve done a few other things. I named products, invented new products and wrote all advertising and packaging for a cosmetics company. As an experiment in contrast from urban life, I moved to Maui where I had the opportunity to work on TEDxMaui helping 20 speakers distill their life’s work into an “idea worth spreading.” Some accounts I've worked on: American Express, Atari, Avon, Benefit Cosmetics, Boeing, Citibank, Coca-Cola, Delta Airlines, Fortune Magazine, Hewlett-Packard, Hoegaarden, Ikea, John Frieda, Kimberly-Clark: Depend, LA Film Festival, Maybelline, Miller Lite, Northwell Health, Old Spice, Orange Mobile UK, Partnership for a Drug-Free America, Procter & Gamble, PUR Water Filters, Pyramid Brewing Company, Sam’s Club, Splenda, Stutz Hard Cider, TED, The Guardian, Tree Top, Tyson, Unilever, Visio, Wells FargoI currently call New York City home and will always travel for work. Or love.Specialties: Advertising, Branding TV, Digital, Print, Integrated Campaigns, Naming, Speaking/Presenting