Dan Macdonald Email & Phone Number

Burlington, MA, US

• Oversee MultiScreen® and Millicell® plates within the Cell & General Workflow Tools franchise
• Execution of portfolio strategy & direction
• Manage large diverse microplate portfolio with high growth and identify priority opportunities across workflows and customer segments (pharma, biotech, diagnostic and testing markets)
• Optimization of portfolio positioning and go-to-market tactics; define product and workflow messaging and positioning for key applications and product types across all platforms and channels
• Ensure optimal service and support to existing global strategic account while identifying and nurture new opportunities
• Provides product definition, product features, performance requirements and trade-offs, product value proposition and reason for new product development

Billerica, Massachusetts, US

• Oversee non-neurology bead-based assays, homebrew kits, and consumables
• Leverage market intelligence and customer intimacy to co-create and lead the short and long-term product development and commercialization roadmap to extend competitive differentiation, providing strategic direction to.
• Responsible for business case development, customer product requirements, and product commercialization success, including go-to-market launch plans
• Manage the Quanterix assay offering and drive market readiness for oncology, immunology and emerging therapeutic areas; accountable for product lifecycle management
• Maintain robust understanding of customer needs through regular, direct interaction with current and potential customers and thought leaders across all target segments and geographies
• Develop and deliver product marketing training to global Marketing and Commercial teams

Salem, NH, US

• Drive development and execution of product marketing strategic plan to establish and maintain ALPCO as a leader.
• Identify new products to be developed, as well as products to be discontinued to achieve above average market growth.
• Product champion and expert for ELISA portfolio.
• Provide additional technical and customer support for assigned products and accounts.
• Manage product life cycle and drive product line rationalization to optimize product line profitability. Gate keeper of overall product line profitability.
• Provide product training to sales, customers, and technical support. Provide external customer and partner training in conjunction with field application scientists and sales, as needed.

Port Washington, New York, US

• Lead all existing product pricing and quality/on-time delivery (OTD), continuously looking to improve profitability of current products, and rationalization of product line/pricing to drive portfolio profitability.
• Collaborate with Pall Web team to ensure product attributes, robust product content and the customer buying journey remains current and optimized on Pall.com and Shop.com.
• Develop sales training, sales support tools, gather feedback from sales on customer trends, generate and analyze market intelligence, and competitive actions.
• Collaborated with sales, marketing and support teams to launch products on time and within budget.
• Creation of collateral (App Note, Brochure, Data Sheet, etc).
• Monitor sales and recommend sku's to be obsolete.

Master Of Business Administration - Mba

Bachelor Of Science - Bs, Biology