Daniel Martinez

Daniel Martinez Email and Phone Number

Digital Hub Director for LATAM @ Publicis Groupe
Bogotá, Bogota, CO
Daniel Martinez's Location
Bogota, D.C., Capital District, Colombia, Colombia
Daniel Martinez's Contact Details

Daniel Martinez work email

Daniel Martinez personal email

About Daniel Martinez

With over four years of experience in ecommerce and digital marketing, I am passionate about driving growth and innovation for Samsung Electronics, the global leader in visual display and audio products. As the Ecommerce Assistant Manager for these categories, I am responsible for managing client relationships, digital media plans, content implementation, campaign planning and execution, and online sales performance.I have a proven track record of delivering results and adding value to the ecommerce business. I also hold the CORe credential from Harvard Business School, which demonstrates my proficiency in business analytics, economics, and financial accounting. Additionally, I have developed skills in customer development, conversion marketing, marketing communications, data and personalization, and digital transformation, through my previous roles at Nestlé and other organizations. I am always looking for new ways to help people achieve economic empowerment while making a positive impact on society.

Daniel Martinez's Current Company Details
Publicis Groupe

Publicis Groupe

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Digital Hub Director for LATAM
Bogotá, Bogota, CO
Employees:
34355
Daniel Martinez Work Experience Details
  • Publicis Groupe
    Digital Hub Director For Latam
    Publicis Groupe
    Bogotá, Bogota, Co
  • Samsung Electronics
    Business Development Manager For D2C
    Samsung Electronics Oct 2023 - Present
  • Samsung Electronics
    Ecommerce Assistant Manager For Visual Display & Audio
    Samsung Electronics Feb 2023 - Oct 2023
    Bogota, D.C., Capital District, Colombia
    ■ Responsible for the Online activities of the TV and Audio categories. Managed Client relationships with Retail (both Hyper and Traditional) partners, digital marketing budget, digital media plans, content implementation, campaign planning and execution.■ Awarded 2nd place at the CEO Innovation Awards Q2 2023 for participating and adding value in the development of new business models and strategic customer alliances in order to drive growth for the Direct-to-Consumer Channel..■ Performed as an official spokesperson for Live Shopping events.
  • Nestlé
    Ebusiness Specialist For Nescafé
    Nestlé Mar 2021 - Feb 2023
    Colombia
    ■ Achieved an average double-digit increase of eCommerce Sales (YoY) for all managed brands, through the implementation of the eCommerce Plan. Generated 134% growth in sales for the Direct-to-Consumer channel.■ Led the execution of the eBusiness Plan through the coordination of interdisciplinary teams, including internal and agency stakeholders. Implemented product, brand, personalization, and CRM campaigns, both tactical and full funnel.■ Managed all aspects regarding Digital for the Coffee Business Unit in Colombia: eCommerce, Data & Personalization, Content Marketing and Digital Transformation.
  • Nestlé
    Commercial Trainee
    Nestlé Mar 2019 - Mar 2021
    Bogotá D.C. Area, Colombia
    ■ Nescafé Espresso Champion at Nestlé Professional (4 months).■ Sales Supervisor for the Down The Trade Channel at Sales (5 months).■ Marketing Activator for KLIM RTD at Dairy (5 months).■ eBusiness Trainee at Marketing & Communications (10 months).
  • La Cocreadora
    Project Manager & Business Developer
    La Cocreadora Jan 2018 - Jun 2018
    Bogotá D.C. Area, Colombia
    ■ Led internal projects that allowed for a greater brand reach, improved team communication and better process definitions.■ Coordinated digital transformation projects for clients involved in the IT, Oil & Gas, and CPG industries, plus Public Sector.■ Identified several business opportunities, set up a new CRM system and implemented SEO from scratch.
  • Neux Code S.A.S.
    Business Development & Marketing Consultant
    Neux Code S.A.S. May 2017 - Sep 2017
    Bogotá D.C. Area, Colombia
    ■ Led the creation of a new brand: did market research (market size, competition, projections, etc.). Managed brand, communications, and general online presence concept design and implementation.■ Set the brand up for launch: preparing the business plan, landing page, social media accounts, Search Engine Marketing and Optimization (SEM/SEO), CRM, and partnerships.
  • Universidad De Los Andes
    Teaching Assistant
    Universidad De Los Andes Jan 2016 - Jun 2017
    Colombia
    TA for the Entrepreneurship and Innovation MBA course:■ Assisted the teacher during class.■ Prepared the quizzes, took attendance, and reported grades.■ Advised the students on course materials, projects and logistics.
  • Nielsen
    Product Leadership Intern
    Nielsen Jun 2016 - Dec 2016
    Colombia
    ■ Co-Managed the operations and improvement of a product that generates over 1 Million USD annually, while overseeing an international software development team.■ Responsible for creating the annual Share Absorption report, and presenting it to Top-Management.■ Served as a Nielsen Cares (Corporate Social Responsibility) Ambassador, and participated in the “Google Guru” program.
  • Rolem Sas
    Co-Founder
    Rolem Sas May 2012 - Jul 2015
    Colombia
    ■ Founded the company, assembling and leading a highly-qualified startup team.■ Defined the business model and represented the organization in acceleration programs, and industry events.■ Participated in the product design process, optimizing hardware performance, defining technical specifications and setting prices.■ Led the team to the Semifinals of Desafío Intel 2013, being selected as one of Colombia’s 10 best tech-startups.■ Obtained a license from Valve Corporation, making Rolem the first Latin-American company officially allowed to design, manufacture and sell “Steam Machines” worldwide.■ Negotiated agreements and partnerships with important Stakeholders.■ Implemented the digital marketing strategy, including SMM, SEO, and SEM.
  • Universidad De Los Andes
    Consultandes - Junior Consultant
    Universidad De Los Andes Jan 2015 - Jun 2015
    Colombia
    Worked for several client companies, evaluating, designing and improving processes and practices in different areas such as:■ Business Models.■ Innovation.■ Marketing Strategy.■ Digital Marketing.
  • Universidad De Los Andes
    Teaching Assistant
    Universidad De Los Andes Jan 2014 - Jun 2014
    Colombia
    TA for the Business Creation undergraduate course:■ Assisted the teacher during class.■ Prepared the quizzes, took attendance, and reported grades.■ Advised the students on course materials and logistics.

Daniel Martinez Skills

Entrepreneurship Business Strategy Strategy Marketing Team Leadership Management Computer Hardware Leadership Start Ups Gaming Negotiation Product Development Marketing Strategy Digital Marketing Business Planning Teamwork Business Analysis Strategic Partnerships Networking Product Marketing Mobile Devices Social Media Marketing Public Speaking Web Development Analytics Customer Development Start Up Consulting Partnerships Online Advertising Sales Management Marketing Communications Business Networking E Commerce Online Marketing Crm Seo Market Analysis Executive Management Finance Budgets Pricing Coaching Management Consulting

Daniel Martinez Education Details

Frequently Asked Questions about Daniel Martinez

What company does Daniel Martinez work for?

Daniel Martinez works for Publicis Groupe

What is Daniel Martinez's role at the current company?

Daniel Martinez's current role is Digital Hub Director for LATAM.

What is Daniel Martinez's email address?

Daniel Martinez's email address is dm****@****ail.com

What schools did Daniel Martinez attend?

Daniel Martinez attended Hbx / Harvard Business School, Hbx / Harvard Business School, Universidad De Los Andes, Universidad De Los Andes, Colegio Lausana.

What are some of Daniel Martinez's interests?

Daniel Martinez has interest in Entrepreneurship, Economic Empowerment, Politics, Marketing, Gaming, Education, Science And Technology, Top Management, Strategic Planning, Computer Hardware.

What skills is Daniel Martinez known for?

Daniel Martinez has skills like Entrepreneurship, Business Strategy, Strategy, Marketing, Team Leadership, Management, Computer Hardware, Leadership, Start Ups, Gaming, Negotiation, Product Development.

Who are Daniel Martinez's colleagues?

Daniel Martinez's colleagues are Pierre Bauer, José Alejandro Herrera Ortiz, Andrey Fonseca Cubero, Juan David C., Federico Rosso, Aishwarya Bari, Vishal Gurav.

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