General Manager - GAP Forwarding Inc. DBA: Caribbean Shipping and Consolidating

Commercial Leadership:* Strategy and New Market Development* Marketing and Global Sales* Uptake Management* Acquisition Strategy

Commercial Leadership:* P & L responsibility for Crowley's ISL Caribbean Service.* Lead Commercial Growth in the non-USA Crowley Caribbean service areas. * Lead Connecting Carrier Agreements and Negotiations.* Identify required investments to build new transportation networks and service offerings.

Visible leadership:• Select & Develop a strong team that displays superior sales skills and Competencies.• Coach and inspire the Sales organization to enhance performance, capabilities, knowledge and professionalism. • Drive a Performance Management Culture. • Drive the Cultural Amplifiers of Focus, Simplicity and Teamwork throughout the organization. Commercial Leadership Excellence:- Lead the SeaLand Sales transformation and act as a role model; make joint sales calls with account owners to ensure selling skills and techniques are mastered.- Ensure the implementation of the SeaLand Sales Standards through effective use of the Persuasive Selling Model and application of all Sales College Essentials adopted by the AP Moller-Maersk Liner brands.- Formulate and execute a clear and effective sales strategy and direction in line with the business plan.- Ensure comprehensive customer coverage; align sales efforts with the commercial strategy through close collaboration with Trade & Marketing and Customer Service.Key Successes:- Recruited and hired East Coast USA and Canadian Sales Team - Managed the transitioning of Key Clients from Maersk to SeaLand- Managed the Sales Transition Team and implemented strategies for 100% retention- Managed many highly successful Sales Campaigns for the introduction of new service offerings

Commercial Leadership Excellence:- Regional Strategy development and implementation. - Development of annual sales strategy for the Caribbean, Central America and South America trade lanes- Forecast sales, establish sales drivers, market, and supply chain procedures. - Cross-Functional Supervision of Account Executives, Sales Managers, Pricing Manager and overseas Commercial Staff throughout the Caribbean, Central, and South America. - Coach Account Executives and Sales Coordinators. Key Successes:- Launched a weekly Liner Service from the US East Coast to Panama (Manzanillo).- Launched a weekly Liner Service from Panama to the Caribbean. - Increased Seafreight’s South Florida to Panama market share from 8th to 2nd place within two years at Seafreight.- Implemented CRM Software training for Sales Management and Sales Productivity