Director
CurrentIn short Pinnacle Web Design offers extremely high-quality web design and digital marketing services to businesses of all sectors and sizes.I noticed a substantial gap in the web design market where web designers could make gorgeous websites, however, most of them lacked much of the digital marketing nuance and techniques I have learned over the years, of which resulted in considerable missed revenue for businesses. These include something as simple as copywriting, to more complex tracking, email automation and more.As a result, I created PWD embedding all my digital marketing knowledge into every website resulting in an increase in every metric that matters for my clients.Myself and the team carried out a vast array of digital marketing activities for clients of a variety of sizes and budgets including; Content creation, social media campaigns, Facebook/meta adverts, digital marketing plans, landing page creation, lead generation, sales funnel creation, digital marketing consultancy, video editing, community management, complex email automation and more.Achievements• Created 10 times the amount of revenue every e-commerce client generated in comparison to how much the website cost within 72 hours of the website going live.• Created an 80,000-word digital marketing course for clients.• Managed an extremely diverse set of employees and sub-contractors across multiple continents, setting up methods of working, standards, and processes that ensured an extremely high degree of quality for all projects.• Created a variety of complex email automation projects, developing advanced systems enabling me to do this by myself, increasing my client’s bottom line by a minimum of 15%, generating large amounts of revenue, and saving countless hours per year.• Developed an ab testing strategy to ensure the ab test results have reached statistical relevance and as a result guarantee the decisions based on them are correct and accurate.