- Plan long-term and manage day-to-day social media strategy and activities- Expand and engage diverse audiences- Measure metrics; review and report on campaigns- Collaborate across departments to lift up key messages- Share the wonderful work of Virtua Health with the region and beyond

Social Media - Oversaw social media platforms, devised and maintained editorial calendar, explored emerging trends.Web Development - Managed websites to meet internal/external needs, hired and oversaw contracted developers, and monitored/assessed metrics. Project Management - Supervised one employee and one to two seasonal interns, developed and executed marketing strategies/promotions, cultivated external relationships, and budgeted departmental expenses.Writing & Editing - Drafted marketing materials and provided editorial support.