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Google Analytics and Project Management consultant for client websites that include: Smartwool, Xerox, Slingshot Sports.

• Marketing Project Manager for apparel trade shows, product catalogs, public relations, and POP marketing iniatives.• Ecommerce Project Manager for creation of a wholesale and retail website. Implemented online marketing strategies including email marketing, search engine optimization, web analytics and search engine marketing campaigns. • Managed and staffed over 30 national trade shows. Achieved national PR product features including but not limited to DailyCandy, Lucky Magazine, Teen Magazine, Cosmo Girl, Budget Living, InStyle Magazine and the Today Show.• Established and managed national sales accounts with Metropark USA, Free People(Urban Outfitters), the San Diego Museum of Contemporary Arts, the New York Folk Museum and the Getty Museum.

• Responsible for driving and Project Managing web analytics, search engine optimization, search engine marketing, information architecture redesign, site redevelopment, email marketing, product merchandising, A/B and multivariate testing, and marketing research for BridalPeople.com, Estores Group’s flagship $3 Million Dollar retail Bridal Store. • Responsible for all stages of plan discovery, design and development based upon cost justification through calculatingROI.• Increased sales conversion rates by 75% within 5 months for BridalPeople.com. Increased organic search traffic by 20%. Increased email campaign effectiveness by 70%. Increased return customer purchases by 55%. Established content standards and practices for creation of all intellectual assets, and managed a production staff of 4 people.

• Project Managed the creation and execution of multiple integrated direct marketing campaigns to achieve sales growth for Insurance Services through search engine optimization, search engine marketing, direct mail and VOIP based tele-marketing call center. Developed and maintained national strategic vendor relationships and alliances. Trained and managed a sales staff of 5 insurance sales agents to sell a full range of corporate and family life and health insurance solutions.• Achieved an online conversion rate of 8.2%. Achieved number one ranking for key organic search engine keywords.Achieved direct mail response rates of between 2% - 4% with sales conversion rates of over 35% for an ROI of over250%.

Business to business account manager for sales to Fortune 500 clients at the C level. Clients included Nike. Managed astaff of three sales reps.

Created corporate print and web and brand marketing strategies. Business Development and Account Managementwith Fortune 500 Accounts at the C Level including: Ernst & Young, United Airlines, Northwest Airlines, Arthur Andersonand Montgomery Wards.

Developed and fostered new business to business relationships with Fortune 500 accounts at the C-level to sell large scale ELearning Solutions. Established the Midwest Branch sales office in Chicago, Illinois.

Film and Video project manager for the production of marketing videos. Clients included: Motorola, and HP.