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With over 14 years of experience in online marketing, search engine optimization (SEO), and content strategy, I am a passionate and results-oriented Global SEO Manager at Xe.com, the world's trusted currency authority. My mission is to optimize the online presence and performance of Xe.com across multiple markets and segments, reaching millions of users who need fast and reliable money transfer solutions.Since joining Xe.com in Apr 2022, I have built and led a global SEO program that has increased organic search traffic by 64% year-over-year and improved first-page ranking visibility for key keywords. I have also developed and executed content strategies for the international money transfer segments, including mobile wallet, leveraging my skills in technical SEO, keyword research, and copywriting. As a former director of SEO at 85SIXTY and global digital director at MediaCom, I have a proven track record of delivering successful SEO, SEM, and content marketing campaigns for various clients, such as Apple, P&G, Expedia Group, Hotels.com, Adidas, and more. I have also been recognized with multiple industry awards for my digital excellence and innovation.
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Seo ManagerHeygenIrvine, Ca, Us -
Global Seo ManagerXe.Com Apr 2022 - PresentBracknell, Berkshire, Gb• Built global SEO program for the Xe.com domain with over 220 million annual organic search traffic• Developed content strategies for the international money transfer segments including mobile wallet• Created multiple initiatives to sprints to grow traffic 64% YoY and first-page ranking visibility -
Director Of Seo85Sixty Apr 2021 - Mar 2022Del Mar, Ca, UsClients managed: AMResorts, Alterra Mountain Company, Armada Skis, Amer Sports• Led the completion of Technical SEO recommendations for the 23 brands in client portfolio• Achieved 20% weekly incremental organic traffic with 12 times boost in sales conversions• Headed on/off-site content and linking strategy that resulted +60% share of voice on search results• Coordinated 4 new ecommerce site launches with Shopify, Magento, Wordpress• Recruited and managed a team of 4 SEO Managers and Specialists -
Global Digital DirectorMediacom Jun 2016 - Feb 2021London, GbClients managed: P&G, Adidas, Hotels.com, Dell, Richemont, GSK, Volkswagen, American Airlines• Pitched and acquired $69 million additional budget for SEO, SEM, content marketing campaigns• Defined optimal digital pillars, content strategy for Global and Asia-Pacific region clients• Liaison for digital campaign activation and content development with local publishers• Awarded Campaign’s Agency of the Year Gold in 2017, Bronze in 2018, Silver in 2019Promoted from Global Digital Manager -
Seo/Sem ManagerGroupm Nov 2011 - May 2016New York, UsClients managed: Apple, Google, Expedia, Microsoft, Red Bull, Jaguar Land Rover, Chanel• Pioneered new content marketing service that increased brand visibility of up to 90%• Growth hacked organic traffic increase upwards 20% YoY for 5 consecutive years• Executed A/B page testing on live pages that generated $12 million revenue monthlyPromoted from SEO/SEM Specialist -
Online Marketing AnalystMarketshare Incorporated Jul 2009 - Oct 2011San Jose, California, Us• Coordinated website development processes and content creation from internal housing market data• Executed SEO/SEM and social media campaign that generated 25% incremental website traffic
Daniel Pak Skills
Daniel Pak Education Details
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University Of WashingtonManagement Information Systems
Frequently Asked Questions about Daniel Pak
What company does Daniel Pak work for?
Daniel Pak works for Heygen
What is Daniel Pak's role at the current company?
Daniel Pak's current role is SEO Manager.
What is Daniel Pak's email address?
Daniel Pak's email address is da****@****com.com
What is Daniel Pak's direct phone number?
Daniel Pak's direct phone number is +151468*****
What schools did Daniel Pak attend?
Daniel Pak attended University Of Washington.
What skills is Daniel Pak known for?
Daniel Pak has skills like Seo, Sem, Social Media Marketing, Market Research, Marketing Strategy, Product Marketing, Product Management, Google Adwords, Google Analytics, Start Ups, Customer Service, Research.
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