Develop & implement operations processes to deliver business impact, client satisfaction, and quality of work at scale for the Western Region, a network of offices totaling over 650 employees. Assess and implement new processes and technologies that increased efficiency, collaboration and integration across geographically siloed P&Ls.Work with client teams across all practice areas and geographies to optimize team structure, program delivery and performance.

Managed multi-million dollar digital and social media marketing program targeting B2B and B2C audiences for Fortune 100 technology company spanning 35 global markets including strategy and execution, and assembled a global team to execute global program delivery.Spearheaded award-winning digital and social programs to drive product awareness, brand equity, and customer advocacy for multinational CPG company.Partnered with senior communications, marketing, sales and customer service teams at major U.S. airline to design and implement the first company-wide integrated social media strategy, including social media communications and social channel integration for a significant company merger, and a 24-hour social media monitoring/crisis response program.

Responsible for business development, integrated communications, and social media strategy for all clients, including United Airlines, Hess Corporation, University of Chicago, and dna13.Successfully executed acquisition of MH Group Communications by Edelman.

Founded firm’s interactive communications practice (DPRI); responsible for building, managing, and integrating DPRI capabilities across all firm practices and new business opportunities.Managed strategic campaigns including corporate and product communications, executive visibility, SEO, blogging, micro-blogging, social networks for existing and prospective technology, financial, and consumer clients including Motricity, SEPATON, Altair Semiconductor, New Years Nation, Towerstream, Boomster.com. Managed $1 million of firm revenue.Oversaw media strategy, project management, budgeting, client counseling and developing junior staff. Reported directly to the firm's CEO.

Primary client contact for HP, Deloitte, Computer Associates, Telco and Media/Entertainment Sectors, Kroll, UK Trade & Investment, managing executive visibility and corporate reputation programs,Provided strategic counsel and developed annual PR plans and program recommendations.Managed accounts teams of 3-5 people in execution of account PR activities.

• Provided strategic analysis of U.S. media trends for the Samsung Office of the Chairman. Served as a liaison to U.S. national business media on all issues related to corporate governance, executive succession, geopolitical issues and global relations. Provided strategic recommendations for managing the reputation of the Chairman of Samsung Group, and other top Samsung Group executives. • Supervised business media outreach for all client events and initiatives. • Managed all national media relations including pitch ideas and press materials for the Greater Des Moines Partnership. Identified relevant major media trends, which resulted in a two-page feature in BusinessWeek. Secured placements in targeted national and regional media.• Provided strategic recommendations to increase media coverage of Japan’s effort to become a permanent member of the United Nations Security Council. Supervised targeted media outreach for official visit of Japanese Foreign Minister Kawaguchi, which resulted in a lead column in the Wall Street Journal.• Provided crisis counsel and documents for Ziff Davis circulation restatement.• Provided crisis counsel and documents for Samsung DRAM price fixing U.S. Department of Justice investigation.• Accounts: Samsung Office of the Chairman, Samsung Semiconductor, Greater Des Moines Partnership, General Consulate of Japan, Ziff Davis Publishing

• Focused on the Corporate, Retail, and Products Technology teams on Edelman’s flagship Apple account. Supervised speaking opportunities program for Apple executives. Participated in the launch of several key products, including Mac OS X and iPod. Participated in the nationwide launch of Apple retail stores, responsible for broadcast media and event staffing. Oversaw media relations including identifying and pitching Apple corporate story opportunities as well as compiled daily media coverage report for client. • Participated in successful new business pitch for Synaptics account. Served as day-to-day client contact and supervised all account activities, including speaking opportunities, ed-cals, trade shows and product launches. Lead on weekly client meetings and monthly brainstorms with client executives. Supervised special projects, including media audits and consumer surveys.• Responsible for media relations for UFDA launch which resulted in coverage in Forbes.com, Reuters, CNET and ZDNet. Participated in the design and creation of UFDA website. Managed participation in satellite media tour, including script and shot list development and on-set support. Managed participation in the DigitalExperience! at CES trade show, which resulted in coverage in the Wall Street Journal. Oversaw nationwide media tour in four major markets, which resulted in coverage in New York Times, Investor’s Business Daily, San Jose Mercury News, and, among others.• Managed trade media and analyst relations for TSMC. Developed event plans for trade shows and launches. Managed three-city East Coast media tour which resulted in coverage in the Wall Street Journal.• Oversaw regional business media for EDS.• Accounts: Apple, Synaptics, USB Flash Drive Alliance, TSMC, EDS, Time Warner Entertainment

• Covered political news stories for "ABC World News Tonight;Nightline; and This Week with Cokie Roberts and Sam Donaldson. • Organized large information database for use in 2000 presidential campaign.