Graduated in 2009, over the past 6 years I’ve had the opportunity to create and strengthen competencies and skills that define me as a Designer, Creative and Entrepreneur passionate for new ideas and challenges. Always with a close relationship with the market, customers, suppliers and multidisciplinary teams I’ve developed a taste and desire to better understand the mechanisms between these elements and how they can empower design-led innovation.My experience as Creative Director at SPAL has become a unique passion that awakened and enlightened an holistic vision of the market, design and marketing as tools to create new business value and market revenue. With a strategic focus on business results and department goals, the creative direction of a leading brand design studio team has been a great responsibility and pleasure. Over the year the strategic work developed has become an essential value to the organization and a collaborative axis that helped create a great team of passionate people I love to work with.Specialties: Creative Direction, Art Direction, Product design, Concept develop, Industrial execution, Prototyping, Product presentation, Product management