Daniel Mchugh Email & Phone Number

Denver, Colorado, Us

-Oversee and lead the strategy and operations of the Association’s daily marketingactivities-Develop and manage the marketing budget-Manage a team of up to a couple direct reports-Shape user experiences and customer/member journeys-Consistently monitor key metrics and identify actionable insights-Lead martech stack assessments and recommendations-Collaborate with IT to map user paths / establish tracking and problem-solve potentialuser path challenges-Campaign production and other tactical marketing and communicationfunctions as needed, including copy and creative development

Minneapolis, Mn, Us

Manage the Strategic Partners and PBP line of business from a marketing standpoint, with a primary responsibility of driving leads and enabling the sales team to effectively sell into these assigned segments.

Louisville, Colorado, Us

NITA’s Sales and Marketing department manages inbound and outbound communications to build brand strength, grow customer engagement, and directly create sales; it also creates and manages outbound marketing and promotional materials for programs (public, custom and public service), eBooks, and digital content in NITA’s studio71. -Develops and implements strategic marketing plans and forecasts to achieve sales goals.-Develops and manages sales/marketing operating budgets.-Plans and oversees advertising and promotion activities including print, online, electronic media, and direct mail.-Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.

Denver, Colorado, Us

-Managed account list of 100+ Institutional/Corporate members-Developed custom benefit packages to better meet members’ needs which led to an Increase in member retention rates-Sold new memberships to prospects only interested in membership; team sold package deals with sales reps to clients looking to be more involved with association.-Managed exhibitor and sponsor relationships leading up to and during annual conference

Business Administration And Journalism & Mass Communications, Marketing & Advertising

Education record