Research, Content And Marketing Manager
Peter Sheahan Inc.
Denver, Colorado, United States
I worked within the boundary of speaking engagement content preparation, involving PowerPoint presentation and extensive briefing document support, for Peter Sheahan, CEO, Founder, Keynote Speaker. I also built and maintained end-to-end event-related marketing assets and packaged Peter’s points-of-view and industry perspectives into shareable assets. Furthermore, I participated in and captured insights from fast-paced brainstorm sessions to enhance points-of-views and create compelling narratives for external audiences. To enhance outcomes, I generated and cataloged industry and client insights, found new and update existing case-studies and stories while using content analysis tools like NVivo.I helped take the business virtual during the pandemic, partnering with local professional videographers to enhance a digital space capable of managing several diverse capabilities and delivering quality engagements. I engaged in primary and secondary research for engagements with clients that include Fortune 500 companies and leaders across industries including financial services, healthcare, QSR, and technology.I partnered with outsourced marketing to enhance marketing collateral including promo videos, website content, speech offerings, develop sales-enablement assets and support the conversion of speaking leads into confirmed opportunities.