I lead the Go-To-Market Product Marketing team for Salesforce Marketing Cloud. My team leads global product enablement, competitive, sales plays & programs, integrated campaigns, and internal field communications.

I led marketing & CX strategy at Salesforce for the telecommunications, media & technology (TMT) industries. I oversaw market research, thought leadership development, positioning, events, and campaign strategy for Salesforce Marketing Cloud's TMT vertical. I acted as an advisor to Salesforce's customers as well as Salesforce's internal product, sales, and marketing organizations.Member of AI Council, Salesforce DigitalFY24 Q3 - Community Award, Marketing Cloud Solutions Organization FY24 Q2 - Community Award, Marketing Cloud Solutions Organization FY24 Q1 - Ownership Award, Marketing Cloud Solutions Organization FY23 - Business Partner of the Year Award, Marketing Cloud CMT Organization

I led Go-To-Market (GTM) strategy and campaigns for the Worldwide Enterprise & Industry Solutions Team at AWS. Areas of responsibility include: - GTM planning & execution- Integrated sales & marketing campaigns- Strategic sales programs - Sales play execution strategy- Business development operations- Pipeline reporting & analysis

I led Salesforce Marketing Cloud's global go-to-market strategy for the product marketing organization. At the time, Marketing Cloud was a $2 Billion + annual revenue LoB for Salesforce. Areas of focus included: - Strategic planning- Sales plays & pipeline programs- Integrated marketing campaigns- Industry marketing- Business value resources & sales tools- Product enablement - Sales & marketing reporting

I led industry marketing, market intelligence, and sales activation for Salesforce Pardot.

I led global product enablement programs for Pardot, Salesforce's industry-leading marketing automation solution. I oversaw Pardot's learning strategy and collaborated with sales, product, and marketing teams to execute enablement programs across the organization.

Managed Pardot sales cycles, pipe gen, and overall sales strategy for the NYC Small Business Sales Team (9 AEs). - #1 revenue production on team- Top 10% Pardot revenue production for Small Business, Core sales segment

As an Account Executive II in AT&T’s Business Acquisition Solutions Group, I sold strategic IP services and mobility solutions to customers in AT&T fiber-ready buildings & priority fiber build out areas.-Top 10% performance nationally for role

I managed the growth of strategic IP services for a 1,000 customer, $91 million revenue module in AT&T's high growth space. My team was responsible for migrating customers'​ existing services to our IP-based platforms and acquiring new customers for our strategic IP services (MPLS, Metro Ethernet, Co-Location, VoIP, Cloud Services,Hosting etc.)- #1 performance nationally for role- Managed channel agents' selling activities into module to ensure module success

The Business Sales Leadership Development Program is a corporate initiative that immerses top talent in an intensive 5 month training program that develops knowledge of AT&T Business Services and Solutions.-Achieved the 2nd highest performance score of the 35 AE’s beginning the program in July-Demonstrated an in-depth knowledge of AT&T’s wireline and mobility products and services, as well as professional sales techniques, by achieving an average score of 97% on all tests taken in the BSLDP-Successfully worked deals selling: Managed Internet Service, Fiber, IP Flex, U-verse, DSL, AT&T Web Hosting, Cell Phones, Tablets, Office Direct, Office@Hand, and Enhanced Push-to-Talk-Actively prospected, drove revenue, and participated in customer appointments in active BIS and NBM Silver modules-Completed various sales training courses including Championship Selling and 7-Step Sales Process-Systems Certifications: SAART, IGLOO, CDST, ASOC, PricerX, MasterSuite, ROME, EAGLE, PEARS, Phoenix, Telegence & ECPV

- Conducted market research, organized sales data, distributed marketing materials, and coordinated grassroots marketing campaign- Designed tour database – included plans for 14-week tour, information on potential locations and events, promotional material ideas, and venue and organization contact information- Assisted in coordination of convention booths, meetings, and artist showcases