Dan Rollins

Dan Rollins Email and Phone Number

Director of Marketing Operations | Award-winning Leader of the Transformation of Marketing Operations | Creative and Branding | Technology Architecture @
Dan Rollins's Location
Ipswich, Massachusetts, United States, United States
Dan Rollins's Contact Details

Dan Rollins personal email

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Dan Rollins phone numbers

About Dan Rollins

AWARD-WINNING leader of marketing with expertise in marketing operations, marketing technology, corporate branding, creative and business process.An exceptional leader of HIGH-PERFORMING TEAMS using my combination of creativity and operational knowledge.Known for:• Exceptional business JUDGEMENT AND LEADERSHIP• DETERMINATION and ability to successfully execute to achieve goals• Builder of exceptionally HIGH-PERFORMING TEAMS• Ability to ENVISION future state and engineering a sound execution plan• Implementing TECHNOLOGY to effectively achieve efficiency, effectiveness, reporting and analytics• Elevating the profile of the team through improving quality, collaboration, timeliness and expertise• Knowledge of ALL ASPECTS of marketing tactics• ARCHITECTING sound business process in multiple business functionsWhile leading the RFP team at MFS:• Engineered our SalesForce platform to provide project management, project information, team capacity, workload balancing and ROBUST ANALYTICS• Designed visually-rich department infographics to educate business partners on current business opportunities, historical data and RFP trends• Researched and IMPLEMENTED NEW RFP TECHNOLOGY that features automation and Gen AI functionality• INTEGRATED RFP technology platform with SalesForce• Reorganized the GLOBAL TEAM resulting in improved quality• Restructured all aspects of department process to improve efficiency, reduce risk and secure audit requirements• Achieved a 99.5% business PARTNER SATISFACTION survey scoreWhile leading the creative team at John Hancock:• Formed an AWARD-WINNING IN-HOUSE AGENCY to support marketing efforts• Led the CORPORATE REBRANDING effort including defining the selling system• Built proprietary project tracking TECHNOLOGY PLATFORM providing resource management, robust analytics and financial billing• CREATED a video team including directing videos• EXPANDED our in-house agency offering to other business units at John Hancock• BUILT an in-house digital print center including billing functionalityLIST OF AWARDS:• Won “American Business Awards Best Creative Team” for four consecutive years• Won “Manulife Stars of Excellence Award”• Won “John Hancock Investments CEO Visionary Award”• Won “John Hancock Leadership Award”

Dan Rollins's Current Company Details
Rollins Consulting

Rollins Consulting

Director of Marketing Operations | Award-winning Leader of the Transformation of Marketing Operations | Creative and Branding | Technology Architecture
Dan Rollins Work Experience Details
  • Rollins Consulting
    Marketing Consultant (Targeting Full-Time Employment)
    Rollins Consulting Jan 2024 - Present
    Providing consulting services for companies looking to further develop their marketing operations, branding and creative efforts.
  • Mfs Investment Management
    Assistant Vice President, Marketing Operations, Global Proposal And Production Services
    Mfs Investment Management Mar 2017 - Jan 2024
    Boston, Massachusetts, Us
    Managed global team of over 20 professionals in Boston, Toronto, and London to provide MFS responses to requests for proposal and client due diligence to position MFS to win new business and retain existing clients.• Created and successfully led the execution of all aspects of the team’s strategy.• Oversaw the organizational structure reorganization and growth within the team.• Evolved all facets of the team, resulting in a 99.5% satisfaction rating among our distribution business partners.• Drove the major corporate initiative to successfully migrate the firm to a new technology platform, includingautomation and utilizing generative AI to gain quality and efficiency.• Developed key metrics within Salesforce to monitor resource volume as well as overall team performance,including win/loss metrics, and created visual infographics to communicate the analysis.• Managed the print production and literature fulfillment functions, including implementing processimprovements, cost reduction, vendor management, and developing the technology platform.
  • Mfs Investment Management
    Director Of Marketing Communications
    Mfs Investment Management Aug 2015 - Feb 2017
    Boston, Massachusetts, Us
    Responsible for managing the MFS in-house agency supporting global marketing efforts.• Managed team consisting of creative, account management, video, editorial, print production, and literature fulfillment.• Created brand proposal and execution plan.
  • John Hancock Investments
    Assistant Vice President, Director Of Creative Services
    John Hancock Investments Mar 1994 - Sep 2014
    Boston, Massachusetts, Us
    Led award-winning, six-department operation of more than 25 marketing professionals providing best in breed, world- class services to marketing.• Awarded the Manulife Stars of Excellence Award, the John Hancock CEO Visionary Award, and the John Hancock Leadership Award.• Recipient of the Best Creative Team Award, American Business Awards, for four consecutive years.• Recipient of the Best Overall Communication Awards, The Mutual Fund Education Alliance, for four consecutive years.• Responsible for day-to-day management and strategic direction for brand development, creative and graphic design, video production, literature fulfillment, digital print production, financial publishing, and sales program support.• Led new brand identity, positioning John Hancock Investments as an industry leader.• Led the development of visual brand architecture, including new logo, brand design scheme, colors, fonts, and photography.• Provided creative direction with a team of designers to create variety of marketing communications.• Re-engineered marketing operations, including building project management technology, resulting in increased efficiency and detailed metrics and analytics.• Built video team to support marketing and events.• Built corporate digital print center serving multiple office locations, resulting in a profit to the business unit.• Provided management leadership, contributing to sales growth from $3B to over $25B annually.
  • Creative Publishing Corporation
    General Manager, Cpc Advertising
    Creative Publishing Corporation 1991 - 1994

Dan Rollins Skills

Marketing Direct Marketing Marketing Strategy Marketing Communications Financial Services Email Marketing Mutual Funds Project Management Integrated Marketing Crm Strategy Investments Digital Marketing Direct Mail Creative Direction Social Media Marketing Art Direction Corporate Communications Multi Channel Marketing Database Marketing Account Management Series 6 Corporate Branding Media Planning

Dan Rollins Education Details

  • Northeastern University
    Northeastern University
    Design Certificate Program
  • Chamberlayne Junior College
    Chamberlayne Junior College
    Advertising And Graphic Design

Frequently Asked Questions about Dan Rollins

What company does Dan Rollins work for?

Dan Rollins works for Rollins Consulting

What is Dan Rollins's role at the current company?

Dan Rollins's current role is Director of Marketing Operations | Award-winning Leader of the Transformation of Marketing Operations | Creative and Branding | Technology Architecture.

What is Dan Rollins's email address?

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What is Dan Rollins's direct phone number?

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What schools did Dan Rollins attend?

Dan Rollins attended Northeastern University, Chamberlayne Junior College.

What are some of Dan Rollins's interests?

Dan Rollins has interest in Photography, Hockey, Children, Furniture Building.

What skills is Dan Rollins known for?

Dan Rollins has skills like Marketing, Direct Marketing, Marketing Strategy, Marketing Communications, Financial Services, Email Marketing, Mutual Funds, Project Management, Integrated Marketing, Crm, Strategy, Investments.

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