Daniel White Email & Phone Number

Atlanta, GA, US

Atlanta, GA, US

President, GM Venturing and Emerging Businesses Portfolio with end to end P&L responsibility for Red Tree Beverages the beverage alcohol subsidiary (Topo Chico Hard Seltzer, Simply Spiked, Fresca Mixed, Jack&Coke), Topo Chico Mineral Water, Coffee (Dunkin’, Costa), Non Alcoholic Ready to Drink Mixers, Home Equipment and new business models and select M&A.

Atlanta, GA, US

Appointed role to Chief Operating Officer office to re-define and operationalize the global marketing model. Develop strategic choices on acquisition integration and asset light deployment. Develop select board and investor content.

Atlanta, GA, US

Responsible for the brand growth, general management, strategic direction and marketing for the sparkling brand portfolio including The Coca-Cola Trademark, Diet Coke, Sprite, Fanta, and 5 additional brands. Led business to best results in 12 years, highest share gains in retail value via meaningful innovation, strategic RGM, and renewed retailer belief.

Atlanta, GA, US

Promoted as turnaround leader and President/GM for one of the largest divisions of The Coca-Cola Company. Re-set strategy, driving accountability, developing capability, and re-committing to flawless marketplace execution. Lead billion dollar plus marketing, sales, supply chain, operations, with full P&L responsibility.

Atlanta, GA, US

Appointed VP, Global Marketing & Innovation with an expanded role as Chief Marketing Officer for the Company's high profile operating division. Develop and deploy long term strategy and short range critical growth initiatives. Lead team of marketers to drive multiple categories of business spanning 100+ countries. Redesigned a networked approach to high.

Atlanta, GA, US

Led the initiation of the ownership stake of Monster Beverage Corp and the sale of over $1B in brands to Monster Beverage Corp completed in June 2015. Led the growth in value of global portfolio of 28 Energy Brands - the most profitable and fastest growing category in the industry. Led the strategic growth plan of a portfolio of brands in over 100.

Atlanta, GA, US

Sought out to lead the start up coffee and tea brand business with retail hubs in Norway, Singapore, Canada, and USA. Launched two new global brands in the premium coffee space. Led the marketing, store design and market entries in four countries and expanded the business via hub and spoke experience with retail stores, kiosks and then through traditional.

Springdale, AR, US

Led Brand, Customer and Channel Marketing for $3B division. Managed the consumer, channel, and brand groups and grew the level of strategic ownership and scale of marketing programs for the division. Led the first comprehensive integrated campaign post acquisition and optimized brand portfolio. Grew value added portfolio and de-commoditized Tyson though.

Atlanta, GA, US

Led channel and customer marketing development, activation and execution. Managed 30% of overall division marketing budget. Experienced with promotions development, strategy, new business models and specific channel marketing

Led the development of the experiential marketing group responsible for event activation and community building brand activity for segments including banking, food and beverage, tobacco, and apparel. Developed and executed feet on the street influencing models and predictive models.

São Paulo, BR

Worked with Ray Ban, Renu, and Contact Lens Division for brand marketing and consumer promotion

Executive Management And Strategy, Business Administration And Management, General

Mba, Business Management, Marketing

Bachelor Of Science - Bs, Management, Marketing