Daniel Vieco Landucci Email & Phone Number

Santa Monica, Ca, Us

Santa Monica, California, United States

360 Media Strategy lead for Dance in the United States across content development, programming, and communications.Successfully executed and delivered:Red Bull Lords Of The FloorRed Bull Dance Your Style National FinalBreaking at the Olympics B-boy Victor DocumentaryRed Bull BC One USA National FinalRed Bull Dance Your Style 2025 Announcement Dance Creator StrategyDistrict Talks PodcastCollaborations with other dance brandsHighlightsIncreased team dynamics and performanceImproved communication and WorkflowsMillions of views across all platforms

Latam

Latam

Oversee and execute the Digital, Communications, and Content Strategy in Argentina, Chile, Colombia, Mexico, Central America, the Caribean, and the Andean Region to build a holistic approach that delivers growth.Manage a regional team of 20+ responsible for CRM, paid media activation, content production, influencers, editorial, SEO, and Red Bull's presence across all digital platforms (RedBull.com, Red Bull TV, Facebook, Instagram, Tik Tok, YouTube, Twitch, etc).

Panama

Define and execute digital and content strategy for 39 countries.Lead local digital and social media staff.Develop local content for key audiences.Program social and owned channels.Identify and establish relationships with content creators and influencers in key markets

Salzburg

Lead editorial content strategy (Music, Dance and Art)Develop content that engages, inspires and excites, by collaborating with artists, influencers, agencies and producers.Manage budget for all RedBull.com Culture editorial initiatives. Support local markets on content ideation and development by Identifying and telling fantastic stories.Achieved over 10MM in 2017 on original content. Manage a team of freelancers across different cultural verticals (music, dance and art).

Austria

Grow, manage, maintain and develop globally the Red Bull Music and culture online presences.https://www.redbull.com/int-en/tags/musichttps://www.facebook.com/redbullmusichttps://www.twitter.com/RedBull_Music/https://www.instagram.com/RedBull_Music/Increase audience reach and drive traffic to the site: marketing, promotion, social media content, strategy, SEO and media partnership agreements. Develop globally relevant culture video contentBudget Management and Monitoring Alignment with Countries Co-ordinates the editorial content and strategy of the associated social media channels.Key ProjectsRoskilde Festival 2016 on Red Bull TV (festival coverage, promotion and content creation)Red Bull Music Academy Montreal 2015 (event coverage, promotion and content creation)Red Bull Batalla De Los Gallos 2016 (event coverage, promotion and content creation)Red Bull BC One World Final Nagoya (event coverage, promotion and content creation)Underground Beirut (Ideation and development)https://www.redbull.com/int-en/watch-an-exclusive-short-film-about-club-culture-in-beirut-lebanon Primavera Sound 2017 on Red Bull TV (festival coverage, promotion and content creation)Red Bull Music Academy Festival Sao Paulo 2017 (festival coverage, promotion and content creation)

Austria

-Finding and implementing social media tools at scale (Sprinklr, wayin, bit.ly)-Developing and establishing global social media strategy-Paid lead for Red Bull TV launch-Social media experience UX leadKey projects and responsibilities:Red Bull Batalla De los Gallos 2015 (Digital Advertising lead and Social wall)Red Bull BC One World Final 2015 Rome ( Social wall and Social Wifi)Red Bull BC One World Final 2014 Paris (Social wall and Social Wifi)Red Bull Music Academy Paris 2015 (Social Wifi) Red Bull District Ride 2014 (Social Wifi and Social Wall) https://www.redbull.com/int-en/events/red-bull-district-ride-2014 Frequency Festival 2014-2015 (Social Wifi) https://www.frequency.atESL ONE NYC (Social Wall) http://en.esl-one.com/gate/Red Bull Tag ams See mit Cro (Social Wall and Wifi)ESL ONE Frankfurt (Social Wall and WIFI on site) http://en.esl-one.com/gate/Global analytics across Facebook, Instagram and TwitterWing For Life World Run (2014-2015) https://live.wingsforlifeworldrun.com/Develop Digital features for Red Bull Events (Wifi, social wall, digital competitions)Red Bull Artograph https://vimeo.com/58712116Sprinklr setup and global training Red Bull Phenom at Xgames https://www.youtube.com/watch?v=g4ytXPb0X8kRed Bull Pinterest campaign launchGlobal Data analyst

Salzburg

Internship in digital media, key responsibilities and projects:Analytics (mobile apps, social media)Content Review across all global Red Bull social media presencesGlobal Guidelines for mobile games and apps.Video games and App testingGame Development Red Bull Crashed Ice kinect

London Uk

Pro Tools operator, Recording Engineer, Live sound engineer

Ba, Bachelor Of Audio Production

Activities and Societies: Marketing strategies, business, advaced audio Production Techniques.Audio Engineering

Diploma, Audio Engineering

Activities and Societies: Analog and Digital Consoles, Microphones, DSP, Midi, Synthesis, Electronic, MelodyneAudio Engineering

Education record

High School