I'm thrilled to be leading Ready, Set, Food! Our system, developed by an allergist-mom, makes it easy for parents to frequently feed their babies peanut, egg and milk following the newest medical guidelines.Ready, Set, Food! is an organic, non-GMO and all-natural daily dietary supplement that you add to breastmilk, formula or mix in with food. It is a guided system made from just the right amount of real, whole foods. Each day, one packet of whole food powder is mixed into your baby’s milk/formula/food.

At AECOM I work on the Enterprise Strategy team, where we work on internal consulting projects to help drive long term company growth and value. My specific role includes a combination of guiding the strategic planning process, overseeing the company's strategic initiatives, improving how we use data (primarily from Salesforce and our ERP system), and market analysis/customer segmentation projects to help accelerate our growth.

At OpenX I built a new business operations and strategy team to do data and analytics oriented internal consulting projects, focusing on strategic planning, sales operations, and optimizing day to day operations. Key projects included:- Designed customer segmentation, analysis, and go to market strategy to better target resources towards our most valuable customers & opportunities, resulting in cost savings and increasing sales rep efficiency.- Built an analytics tool combining customer and prospect data, to provide more accurate and timely insights on opportunities, increasing our pool of high value targets by over 20%.- Worked extensively with our Salesforce team, to make sure it was an easy to use and effective tool for our salespeople. For example, I created an improved reporting tool to track addressable reasons that we had lost deals, helping guide future sales strategy and increasing our win rate among key customer segments.- Developed comp plans for buy and sell side teams, working with sales and product leadership to align goals to meet both sales and product needs.- Worked with product and engineering teams to reinvent our product launch process, reducing the resource requirements for a launch through more effective communication and streamlined processes.- Created a new recruiting strategy and more efficient process, reducing time to fill roles by ~30%.- Created an analytics dashboard to better share data on our recruiting pipeline with key stakeholders. Increased visibility and transparency has helped reduce our time to process a candidate by ~50%.

My role at Teleflora (a Wonderful Company) was focused on developing sales strategy with our EVP of Sales, creating projects to increase sales rep efficiency, day-to-day sales planning/operations, and presenting monthly sales results to our President and executive team. I had also been promoted to also manage our entire Product operations which includes managing our supply chain, logistics, warehouses, and warehouse staff to ensure timely and cost-effective shipments to our customers.

My role at Teleflora (a Wonderful Company) has focused on managing our sales operations team and increasing sales by helping sales reps be more efficient. My primary achievements have been in business intelligence and sales analytics, some of the key developments have been:- Built a custom sales tool using Qlikview to review Teleflora’s last 6 million floral orders to predict what each floral shop can do to increase revenue. The tool has helped increase target customer’s revenue by 10-25%.- Developed a Qlikview based sales dashboard to give our sales reps easy access to vital customer information and sales recommendations. My approach was able to reduce development cost by 85%, and our focus on the user experience led to a 100% adoption by sales reps within 2 weeks.- Development of a custom prospect management database that automatically scrapes multiple internet sites to compile a more comprehensive list of leads for our sales reps. The tool has led to a 47% increase in usable customer leads.

At Roll I had the opportunity to manage consulting projects with their great businesses like Teleflora, FIJI Water, Wonderful Pistachios, and POM. My projects included Operations, Sales, Marketing, and Business Development:- Worked with Teleflora's sales team to determine how to improve their business intelligence and analytics to drive new revenue. My project and recommendations were adopted and I was hired to run their business intelligence and sales operations.- Worked with the FIJI executive team to evaluate the business opportunity and create financial projections for a new breakthrough size of FIJI bottled water. Based on my recommendation the product will launch in 2015.- Worked with CFO’s of all business units to evaluate consolidating the Accounts Payable function from the business unit to the corporate level. My plan was adopted and is expected to save ~$1M/year in operational costs and lost discounts.

At The People Fund I was able to work with the fund's portfolio of distribution companies, working on turning around and growing their recent acquisitions. Project 1: Consultant for Shared Services- Designed and built an MS Access reporting system to allow management to make timely and effective decisions.- Managed project to rationalize inventory lines, resulting in the cut of over 40,000 unprofitable SKUs.- Reviewed potential M&A targets to provide strategic advice to management.Project 2: Director of Ecommerce, EnviroSafetyProducts.com- Created and implemented new strategy for the Ecommerce division to increase customer retention and upselling, doubling the Ecommerce growth rate from 11% in 2011 to 24% in 2012.- Led customer retention project to increase the year over year retention rate from 47% to a goal of 60%.- Developed a product recommendation algorithm to maximize the value of top customers through selling related products, increasing the customer lifetime value of top segments by 21%.- Refocused marketing on most valuable customer segments, increasing sales in high margin categories by 80%.

I co-founded this company in 1999 selling latex gloves to dentists, doctors, and mechanics. We grew Darden into a full line dental supply company with revenue of $10 million, 45 employees in 2009. My area of focus was managing company strategy, marketing department, supply chain, and fulfillment Marketing Projects- Designed and built MS Access CRM to increase upselling, leading to increased sales on key items by 25% and gross margin by 4%- Planned core marketing strategy and designed all marketing materials: annual 150+ page catalog, internet site, & quarterly brochures- Built innovative product training guide and seminars, increasing sales on trained items by 27%- Developed a line of 100+ private label products, sales on private label products caused an 8% increase in gross marginOperations Projects- Introduced self-adjusting minimum/maximum reorder system to order 10,000+ SKUs from 200+ vendors. New system decreased backorder rate from 8.2% to 4.4% and reduced backorder shipping costs by 22%- Built database to automate the purchase order system, resulting in 50% decrease in payroll department- Created automated reporting system to deliver customized reports to managers on a scheduled basis