Daniel Zhang Email & Phone Number

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Canada Area

Toronto, Canada Area

At TilesInspired we're passionate about providing beautiful, unique, and exceptionally high-quality tiles so that our clients can transform their design inspiration into one-of-a-kind spaces.Subscribe to get the latest on sales, news releases and more… ⌨ https://tilesinspired.com/ ✉ hello@tilesinspired.com ☎ (416) 303-5669►As a marketing associate, 70% of my working time is allocated to sales and marketing activities, while the other 30% of my time is used to complete request-on-demand. ➀ Research: IBISWorld Industry Report helps me understand how tile retail industry operates; I also come up with customer insights based on the results from a previously conducted survey. It allows me to build a marketing strategy that fully utilizes TilesInspired’s competitive advantage and prioritizes the target consumers among all potential buyers.➁ Website Optimization: I go over every web page on our site to get myself familiar with the business itself, and to plan for SEO improvements. I use Shopify to make all website modifications. Includes fixing alt-text on product images, re-aligning URLs to page titles, and adding keywords and meta-descriptions on each webpage➂ Content marketing: Blogging, creative pieces, banner ads... See attachments below➃ Sales Channel Expansion: I read and follow the instructions provided by Facebook, and boom the 'Instagram Shopping' feature is activated.Specialties: SEO ✓ Content Marketing ✓ Shopify ✓ Public Relation ✓ Task Management ✓ Adobe Creative Suite ✓ Content Creation ✓

Toronto, Canada Area

Teddy Story is the one-and-only Teddy Bear themed cafe in North America. At Teddy Story, not only customers can pick up teddy bears in different sizes, but they can also find apparels that fit their tastes the best. Bring the bears together to have a little tea party in the store’s cafe area. It is the best place for people working from the financial district to have a decent sip of drinks and take a quality brake, and it is also the best place for friends and families to get together.Come and enjoy a cup of coffee with teddies!⌨ http://www.teddystory.ca/ ☎ (647) 350-7777 ⚲ 82 Adelaide St E c, Toronto, ON, M5C 1K9►As a freelance social media marketer in Teddy Story, my priority task is to create contents upon the business owner’s request. This includes…➀ Set up Instagram Business Account, including connecting Facebook Business Page with Instagram Account, communicating with Facebook Customer Service Centre while facing connectivity issues; Creating Instagram highlight icons that adapts the brand value, designing promotional posters and sharing them on Instagram profile with paid advertising and Facebook page➁Creating stand posters to attract people pass-by to visit the store, the number of people visited increased during the time poster has been putting out➂Helped expand the product portfolio (number of different drinks available) and updated store menu based on that to generate higher revenue from the customers. Results in 60% sales increase and loyal customers adopt the new drinks quickly➃Photo Shooting products with a pure color background later used Photoshop to crop out the background for various uses➄Created summer and winter flyers to increase brand awareness within the neighborhood, the printing process is ongoing.

King City, On

The chamber is a voice for Businesses by lobbying the Township of King, York Region and other levels of Government and Government departments on behalf of local Business.JOIN THE KING CHAMBER!⌨ http://kingchamber.ca/ ✉ info@kingchamber.ca ☎ 905-717-7199►As a consultant, my works are distinguished by four major strategic process➀ Preparation Stage: To have solid understand of project objective and scope, I arranged in-person meeting with board of chamber to hear out their opinions. After the meeting, I prepared start-off documents including client proposal, work plan and deliverable and send it to our key contact person for revision. Once those documents were finalized, I assigned tasks to team members with clear instruction and deadline.➁ Research & Analysis Stage: To backup our thesis with solid research data, we collect primary data from King Township Resident Survey Report, and secondary data from Stats Canada. We utilized Microsoft Excel to analyze and depict the data, and created pie chart and bar diagram to visualize the data for easier interpretation.➂Recommendation & Evaluation Stage: To ensure our final recommendation is beneficial and executable, we evaluated three potential recommendations with five decision criteria that are closely related to all engaged parties. We also prepared an action plan with details including a reasonable timeline, potential contact person, and the budget plan for each stage of execution.➃ Presentation Stage: To present our findings and recommendation to the board, my team and I aim to visualize contents to allow the board understand quickly. I utilised my graphic design skills to improve the layout of the contents, and created the story flow of the presentation. I used Adobe Photoshop to create an infographic poster that concludes all of our key contents.Specialties: Marketing ✓ Strategy ✓ Consulting ✓ Communication ✓ Task Management ✓ Adobe Creative Suite ✓ Content Creation ✓

Toronto, Canada Area

SIGN UP FOR 1 ON 1 MOVING BILLBOARD STRATEGY SESSION WITH OOH EXPERT!⌨ http://www.haulerads.com/ ✉ info@HaulerAds.com►As an inbound marketer, my role is multidimensional and impactful. I defined buyer’s persona and buyer’s journey, as well as worked with my colleagues to build up company’s inbound marketing framework from scratch. My works are distinguished by four stages of inbound methodology:➀ Attract: To improve SEO performance and to convert strangers into visitors online, I created, categorised keywords into three stages of buyer’s journey, and embed those keywords into contents displayed on company’s website. I also actively published blogs on Facebook, Twitter, and LinkedIn in order to increase our social media appearance. In addition, I customised URL and redesigned the web page layout to make our website more reader-friendly.➁ Connect: To further educate our visitors and transform them into leads, my team and I wrote several educational contents, and connected their access with several website conversion tools like CTA buttons, Landing Pages, and Forms. To strengthen our connection with leads, I managed and consistently updated leads information in Hubspot CRM Software.➂ Engage: To increase our lead’s engagement with our brand and become a customer, I optimised contents that are shared to our email subscribers, and scheduled them based on buyer’s persona. We listened to our client carefully and responded promptly to make them feel that their opinions matter.➃ Delight: To delight everyone that interacts with us, my team and I aimed to provide the best to people. We edited our contents several times before publish, we read newest industry articles daily to keep up with trend, and we maintain active both digitally and in reality.I also made several promotional videos on our YouTube Channel!SPECIALITIES: SEO ✓ Inbound Marketing ✓ Blogging ✓ Info graphic ✓ Social Media Management ✓ Google Analytic ✓ Adobe Creative Suite ✓

Toronto, Canada Area

- Promoted activities through social media platforms by analysing readers' interested topics with past data, understanding organisation objective, and creating detailed contents. Results included increasing amount of online audiences on various platforms and improving participation rate to the actual events.- Managed eight members’ team in a detail-oriented environment by assigning different tasks to members based on their skill sets, scheduling meetings and deadlines for content creation, and trying cross-function for complicated tasks. Results involved high quality contents, on-time delivery, and positive team culture.

Toronto, Canada Area

Oakville, Toronto

- Executing direct customer services by communicating with consumers, working in a fast pace, and maintaining positive attitude. Results included increased operating efficiency and customer satisfaction recommendations.- Taking on store maintenance by tracking and ordering supplies, placing items in the right place, and cleaning the workplace regularly. Results included improving working environment and satisfied employees.

Mississauga, Ontario

- Achieving sales objective by understanding consumers’ demand, and providing the best solutions. Results included highest sales record and customer satisfaction recommendations.- Supporting employee recruitment by interviewing candidates, educating new employees’ sales tactics, and motivating them to overcome obstacles. Results included positive team culture, and excellent brand image.

Art Direction, Advertising

2019 Q4 Top Dog

Bachelor Of Commerce (B.Com.), Marketing Research

Activities and Societies: Specializing in Rotman Commerce- Utilizing industry-critical market research tools and competitor data.

High School, Business/Commerce, General, Average Above Mid 90S