Danika Schmidt Email & Phone Number

Austin, Tx, Us

Austin, Tx, Us

Stamford, Ct, Us

Gartner Digital Markets is the largest platform for B2B software reviews globally. We help business leaders embrace the right software and services to accelerate growth, and in turn, connect marketers with their ideal customers to increase marketing ROI. In this role, I have re-integrated the Data Insights product line into the larger Gartner Digital Markets portfolio and expanded my duties to support Sponsored Profiles (ie pay-per-click advertising) and Strategic Account sales: - Winner of Gartner Digital Markets Value Award of "Unsung Hero" for developing compelling insights with intent data to lead executive alignment meetings with Strategic Accounts. (1Q24) - Elevated to people manager and dedicated PMM for strategic accounts (1Q24)- Reposition insights as an integrated piece of the Gartner Digital Markets platform with new messaging to dissolve the Data Insights product line (4Q23 - 1Q24)- Orchestrated the second most successful integration launch for B2B Intent Data, 6sense, adopted by ~90% of subscribers of mutual subscribers (4Q23 - 1Q24).- Produced first customer case studies and testimonials for B2B Intent Data with new proof points tying Gartner Digital Markets to increased return on ad spend and revenue outcomes. (2Q23 - 3Q23).- Launched first user-facing hub for documentation and technical support at Gartner Digital Markets blazing the trail for self-service across the platform. (2Q23)

Stamford, Ct, Us

Product Marketing jack-of-all-trades driving revenue growth and adoption of three data & insights products: B2B Intent (formerly Buyer Discovery), Review Insights, and Competitive Comparisons. - Defined the GTM playbook for integration launches while leading the most successful launch of any integration: LinkedIn Matched Audiences for B2B Intent Data peaked at >50% adoption from subscriber base within 90 days of general availability. (3Q22-2Q23)- Developed competitive intelligence and seller training for data and MarTech landscape, subsequently expanding to other data and advertising solutions offered by publishers in B2B technology (1Q23) - Pioneered Gartner Digital Markets' use of buyer personas and use case documentation developed initially for data products and expanded to all advertising solutions in subsequent years. (4Q21)- Winner of Gartner Digital Markets Value Award of "Perspective" for talk track support and objection handling during internal deal review boards (2Q21)

Austin, Tx, Us

Austin, Tx, Us

Partner with product and marketing to build market intelligence informing the go-to-market strategy for Eduventures Research, the Encoura Platform, Professional Development, and Enrollment Marketing Services.

Austin, Tx, Us

- Prospected net-new customers to ObjectRocket NoSQL Database-as-a-Service cloud platform. - Managed sales cycles for custom-built big data solutions leveraging multiple departments of Rackspace. - Taught big data sales training focusing on MongoDB, Redis, Elasticsearch, and Hadoop. - Collaborated with product and content marketing to identify gaps in sales enablement documentation. - Planned and managed company-sponsored events resulting in increased brand awareness and net-new customer pipeline. - Evaluated data partners and lead generation providers to increase new-to-franchise contacts in marketing database.

Austin, Tx, Us

- Promoted from Associate Account Executive to Account Executive in January 2016, receiving acknowledgement from my manager as a “quick learner and strategic thinker”. - Planned full-funnel marketing strategies working backward from customer KPIs to include display, email, social engagement, live events, contests, and conference sponsorships. Budgets ranged from $15K-$145K quarterly. - Monitored campaign performance and analyzed tracking pixel data to offer recommendations for optimizing ROI. - Identified gaps in content strategy and recommend written, video, interactive and/or ad solutions fulfilled by in-house team. - Worked cross-functionally with market research teams to provide customers with business insights derived from surveys, focus groups, social listening, beta-testing, and business intelligence reports.

Austin, Tx, Us

- Promoted from individual contributor to Director of Channel Partnerships December 2014.- Built and managed strategic partnerships to expand distribution network of virtual tour products. - Consulted with local businesses owners on the benefits of improving Google Maps Listing with Google Business View. Auto Dealers were my bread and butter. - Educated local business owners on how to track customer engagement online using Google Analytics.

- Consult with local businesses on the upgrade of their Google Maps listing from the classic view to Google Business View, namely automotive dealers.- Educate business owners to manage their Google Maps Listing and track metrics of consumer engagement using the Google My Business application. - Create Google Maps Listings for brick and mortar businesses.

Clinical Experience– St. Vincent Medical Center- Concentration: Gastrointestinal (GI) Surgery- Specialized rotations: Out-patient bariatric surgery; out-patient oncology; out-patient cystic fibrosis- Executed Nutrition Care Process for assessing nutrition risk and providing intervention/education for a broad range of patients with varying disease states in accordance to evidence-based practices as outlined by the Academy of Nutrition and Dietetics.This includes Chronic Heart Failure, Diabetes, Renal Failure, GI Surgery, Respiratory Failure, Cancer, HIV/AIDS, and Cystic Fibrosis.School Nutrition– Chartwells Dining Services within Duval County Public Schools- Completed projects in sustainability, recipe development, testing, marketing, cost evaluation, and consumer satisfaction.- Assisted in research for Smarter Lunch Rooms Plate Waste Study conducted by Cornell University- Behavioral Economics in Childhood Nutrition Center.Long-term Care –St. Catherine Labouré Manor- Executed Nutrition Care Process in accordance to evidence-based practices as outlined by the Academy of Nutrition and Dietetics for geriatric and short-term rehabilitation populations.- Completed performance improvement plans for limiting food waste and care plan development, and created performance improvement action plans. WIC/Community Health– Florida Department of Health Duval County- Assessed nutritional risk of pregnant/post-partum/breastfeeding mothers and their infants or children for need of supplemental nutrition and nutrition counseling. - Conducted medical nutrition therapy for The New Deal: Diabetes Self-Management and Education Program and Healthcare Emergency Room Alternative Program. - Explained services and program information to qualified community members and developed program marketing materials. - Utilized risk assessment tools to capture consumer demographics at community events and presentations with the goal of meeting grant requirement.

"Personalized Prevention provides robust solutions for organizations seeking to improve the health and productivity of their populations...It’s our job to help people make those easy-to-say, hard-to-do behavioral changes that promote compliance, good health, and overall savings to corporations..."- Coordinated and lead teams during on-site wellness program events nationwide, including product presentations, program launch meetings, health screenings, screening results sessions, health education seminars, and program outcome reporting meetings. - Provided general nutrition counseling and education for program participants with goal of reducing long-term healthcare costs.- Assisted with program compliance and reporting by courtesy calling participants to ensure completion of enrollment and benefit requirements.- Designed health education and marketing materials utilized during health/fitness challenges and educational seminars including presentations, flyers, hand-outs, and branding materials. - Achieved departmental goals and objectives by instituting new processes and standards for developing client relationships with large accounts such as NCI Group, Alamo Group, and The Scooter Store. - Surveyed satisfaction of program participants with services provided during on-site events.