Danika Mclaughlin Email & Phone Number

260 1St Ave S Suite 200, St. Petersburg, Fl 33701

North Port, Florida, United States

Fort Myers, Florida Area

Client project management on a day-to-day basis including new websites, email campaigns, social media campaigns and digital campaigns; manage client budgets and schedules; media tracking and reporting for both online and offline advertising mediums; maintain oversight of social media for multiple brands across social channels (Facebook, Twitter, Instagram, LinkedIn, YouTube); develop content for monthly social media calendars for various brands across social channels; analyze the performance of mixed media marketing programs by reviewing campaign results, and gathers insights from those results to optimize ongoing and future campaigns; proactively contribute ideas to projects; conduct market research; development and implement innovative marketing campaigns; compile and present data to clients; onboard new clients

Write human interest pieces, press releases; public and media relations; generate ideas for media initiatives associated with on-going university priorities; design and provide content for bimonthly student newsletter; maintain and montor university social media sites (Facebook, Twitter, Pinterest, Instagram); research and implement current and up-and-coming electronic media outlets; etc

Tampa/St. Petersburg, Florida Area

Promote residential wholesale prime, government,and jumbo purchases and refinance loan programs to mortgage brokers throughout the Tampa Bay area. Actively managed a large broker base. Educate current and prospective brokers on available products to increase loan volume. Prospect for new business through referrals and cold calls. Liaison between brokers and operations staff to ensure that loans processed smoothly and efficiently.

Ba, Communications Major/Spanish Minor

Education record

Education record