Danil Dmitriev Email & Phone Number

Москва, Москва, Россия

Promoage is an agency of integrated communications. The largest clients: all Yandex services, AB InBev Efes, Unilever, FixPrice, SIBUR, Rosatom, etc.- Management of research within focus groups for PR and GR purposes of the largest IT company in Russia;- Work with foreign media: Khaleej Times (UAE), The Financial Express (India), The Register (UK);- Performed all the key functions of a PR specialist: brand communications, emergency organization of integrations and seeding, pitching of journalists, preparation of documentation for tenders, writing press releases and posts, etc.;- Conducting research of PR/GR activities, research of HR brands of the largest IT companies in Russia;- Consulting on the implementation of Chat GPT AI in the agency's work processes;- Participation in the analysis of the brand portfolio, the formation of brand attributes, the search for offline and online channels for the implementation of creatives and the communication of brand values, targeted and focus marketing within the brand strategy;- Management interviews, surveys to identify deep insights, test hypotheses;- Maintaining a corporate Telegram channel about trends and projects in the PR and marketing industry.

Москва, Москва, Россия

Lenta.ru – the most widely read online media in Russia.- Daily writing of 5-7 news articles with a volume of 1.5-3 thousand characters on complex economic topics;- The average number of views per news item is 25 thousand per day (one of the leaders among writers);- Writing long materials: analytics on financial and energy markets, reviews on economic topics (with fact-checking), as well as short ones: notes, announcements;- Worked daily with sources in English;- Search for information using Reuters, Bloomberg Terminal, TGStat, Medialogy and others;- Interaction with PR specialists, making edits to press releases.

Москва, Москва, Россия

The publishing house "New Industry Media" manages 22 industry business Telegram channels with a total audience of almost 400 thousand subscribers, bringing together experts from different sectors of the economy.- Analysis of the media market to identify trends, formats for launching new channels and competitors;- Launching from scratch online media on the topic of energy, which have become one of the most widely read in Russia;- The total audience of the channels has increased to more than 30 thousand live subscribers in 2 years (an average of 7.5 thousand views per post in each of the channels);- Management of a team of designers, editors, analysts;- Control of the release and writing of news and expert texts on energy topics.Result: in 2.5 years, the payback of the project was more than 200%.

Москва, Москва, Россия

Payture is the main payment operator of Yandex, Russia's largest IT company, an international online payment processing center with offices in Russia and Europe.- Launch of a series of articles in the industry media New Retail on the topic of online payments;- Participation in the processing of the marketing strategy;- Updating the corporate identity of the brand together with contractors;- Pitching of journalists;- Creating landing page designs in Figma and simple models in Photoshop for email newsletters;- Monitoring and analysis of the results of integrations and media campaigns;- Search for contractors, preparation of branded products, stands for forums.

Tinkoff Bank is the largest online bank in the world by the number of customers.- Conducting market research of debit banking products, testing product hypotheses on the HADI cycle in order to adjust the USP;- Analysis of UX to increase the depth of contact with products and adjust the Customer Journey Map;- Conducting A/B (split) testing on the main marketing indicators, on landing pages;- Analysis of consumer trends and introduction of new targeting methods by target audience groups;- Participation in the search for new marketing channels and management of the Tinkoff Black Card advertising campaign in digital channels (search and contextual advertising, targeting in social networks, banner advertising, etc.);- Writing content materials for the website and the media, presentation texts.

Москва, Москва, Россия

Netology is one of the leading Russian companies in the field of online education.- Participation in the development of SMM mechanisms for promoting educational products (as a result: we changed the strategy for Instagram, offering to focus on small bloggers);- Facebook Instantiation of companies with opinion leaders on Instagram, YouTube, and Facebook;- Conducting negotiations with influencers for their participation in media activities, Netology events;- Participation in creative brainstorms, compilation of technical specifications for bloggers, analysis of profiles (content, audience, coverage).

RTEDC is an export company with connections in major international trade organizations (WTO, EAEU, UNCTAD, etc.), helping businesses to enter foreign markets.- Creation of a reception for Moscow entrepreneurs on foreign trade issues;- Organization of work on media support and creation of advertising materials (animated banners, videos);- Writing press materials (press releases, news, official reports and operational comments in the media);- Organization of events for the opening of the reception: press conference, online broadcast, buffet for guests;- Document management with the international bodies of the EAEU, EDB, UNCTAD, Moscow Export Center, Moscow City Hall.

Москва, Москва, Россия

- Preparation of a marketing strategy based on a product approach;- Development of creative campaigns and materials for launching advertising campaigns;- Research activities on the topics of nuclear energy, HR brands of large tech companies of the Russian Federation, rebranding cases, etc.;- Preparation of briefings, schedules and other documentation for participation in tenders;- Participation in the organization of events for the press;- Writing and editing press materials (Media Relations).

Master'S Degree, World Trade Policy, 4,7

Бакалавр, Политология И Pr, 4,6

Activities and Societies: Honorary Chairman of the Scientific and Practical Organization "Public Diplomacy Club" Financial University.