Danilo Calvaresi Email & Phone Number
Who is Danilo Calvaresi? Overview
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Danilo Calvaresi is listed as Content Creator at giappoint, a company with 1 employees, based in Greater Milan Metropolitan Area, Italy, Italy. AeroLeads shows a matched LinkedIn profile for Danilo Calvaresi.
Danilo Calvaresi previously worked as Head of Content & Strategy at Content Garage and Content Lead at Webads.
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About Danilo Calvaresi
Chi sono?∎ La mia storia nel mondo del digital advertising inizia nel lontano 2011 quando sono entrato in WebAds nel team AdOperations come Trafficker.∎ Successivamente, dal 2014, ho cominciato ad occuparmi della relazione con i partner esterni con l'obiettivo di espandere l'offerta programmatic della concessionaria.∎ Dal 2018 ho accettato la sfida di sviluppare l'area Branded Content di WebAds, successivamente ad inizio 2021 abbiamo lanciato sul mercato la unit Content Garage, un hub 100% content che ha l'ambizioso obiettivo di diventare il principale punto di riferimento per quelle agenzie e clienti che vogliono sviluppare progetti speciali.∎ Fino a maggio 2022 sono stato inoltre responsabile della divisione Programmatic di WebAds, che ho recentemente lasciato per focalizzarmi al 100% sul content andando a ricoprire un nuovo ruolo da Content Lead .∎ Ad inizio 2023 WebAds ha lanciato sul mercato FOCUSin, "100% Linkedin marketing agency", una unit nata per aiutare clienti ed agezie nelle strategie, nell'operatività in piattaforma, nella realizzazione di workshop, ... Content Garage collabora attivamente assieme FOCUSin con tutti quei brand che comunicano su Linkedin, creando piani editoriali e contenuti dedicati totalmente a questo social e fornendo un servizio di gestione dei profili c-level e top-manager
Danilo Calvaresi's current company
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Danilo Calvaresi work experience
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Head Of Content & Strategy
CurrentResponsabile di Content Garage, la divisione content di WebAds, lanciata ad inizio 2021.Nello specifico mi occupo:∎ di supervisionare i progetti speciali dal brief al post-campagna (branded content, native advertising, influencer marketing, social distribution, eSports,...)∎ di realizzare concept e idee da tradurre in format originali (assieme al team.
Content Lead
Current
Content Marketing & Programmatic Manager
- Content marketing
- Influencer marketing
- Native advertising
- Programmatic campaigns
Senior Programmatic & Tech Specialist
- Yield optimization
- Maximize revenue from 3rd party technologies.
- Maximize revenue from open-marketplace.
- Advanced reporting and analytics.
- Management of pricing rules, inventory, ad-quality rules and prioritization of demand partners.RTB/Programmatic campaigns:
- RTB campaign management.
Adoperations Specialist
- Development of technologies:
- Testing and development of new platforms features.
- Analysis and problem solving of various type of platforms and technical issue.
- Testing,troubleshooting and development of new creative formats/products.-AdServer: AppNexus, Atlas, DFP, SmartAdserver, Adtech, OpenX, StickyAds, Liverail, mOcean mobile-AdExchange platforms: AppNexus, Rubicon.
- Maximize revenue from 3rd party technologies.
- Maximize revenue fom open-marketplace.
Trafficker
- CPM, CPC, CPA and behavioural targeting campaigns:
- Trafficking of standard display, rich media, video ads, mobile, DEM and advertorial campaigns.
- Campaigns management, analysis of data and optimizations.
- Creatives support to media agencies and creative agencies.
- Analysis and problem solving of any banner issue.
- Creation of reports for customers.-Ad serving technologies and applications used: AppNexus, Atlas, DFP and DSM, Adtech, mOcean mobile, Liverail, Sizmek, Adrime and NuggAd.CRM and inventory management:
Frequently asked questions about Danilo Calvaresi
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What company does Danilo Calvaresi work for?
Danilo Calvaresi works for giappoint.
What is Danilo Calvaresi's role at giappoint?
Danilo Calvaresi is listed as Content Creator at giappoint.
Where is Danilo Calvaresi based?
Danilo Calvaresi is based in Greater Milan Metropolitan Area, Italy, Italy while working with giappoint.
What companies has Danilo Calvaresi worked for?
Danilo Calvaresi has worked for Giappoint, Content Garage, and Webads.
How can I contact Danilo Calvaresi?
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