Responsável pelo desenvolvimento de estratégias de mídia paga com foco em retorno sobre investimento (ROI) e execução eficiente de campanhas. Conduzo a análise de dados, otimizando continuamente os resultados e garantindo a execução de campanhas dentro das melhores práticas. Forneço relatórios detalhados e insights acionáveis para melhorar a performance em plataformas como Google Ads, Facebook Ads e LinkedIn Ads.Principais responsabilidades:Gerenciamento de campanhas pagas multi-plataformas (Google, Facebook, LinkedIn).Relatórios detalhados de performance com recomendações estratégicas.Análise de dados para otimização de ROI e CAC.Planejamento de mídia e orçamentos.Suporte na execução e gestão de projetos integrados de mídia.

Planejei e gerenciei campanhas de mídia paga em plataformas como Google Ads, Facebook Ads, LinkedIn Ads e Twitter Ads, com foco em maximizar o retorno sobre investimentos. Fui responsável pela criação de planos de mídia, gestão de briefings de campanhas e monitoramento de KPIs, como ROAS, CTR e CPC.Principais responsabilidades:Planejamento estratégico de campanhas de mídia paga.Análise de indicadores de performance (CAC, ROAS, CTR).Gestão de ferramentas como Google Analytics, SEMRush e Hubspot.Criação de relatórios com insights para otimizar a performance das campanhas.

I am responsible for planning and managing paid media campaigns on Google Ads, Facebook Ads, LinkedIn Ads and Twitter Ads platforms; Budget management, channels and creative management in programmatic media campaigns;Campaign management on Native Ads platforms such as Taboola and Outbrain; Budget planning based on Products, Channels, Objectives, Bid Strategies and Project Phases. Monitoring of all stages of the Funnel, from user acquisition to sale through RD Station and Pipedrive; Tracking every touchpoint of the user journey through paid media and analytics platforms like Google Analytics; Sending weekly overviews to the Marketing and Pre-Sales team; Creation of performance reports with insights and recommendations.

• Responsible for managing the strategy and configuration of all paid media campaigns, in Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads and Native Ads Campaigns; • Measurement and optimization of paid media using Google Analytics and marketing automation tools such as RD Station and SemRush; • Research and testing partnerships with new companies to expand reach and decrease CPA; • Collaboration with members of the marketing team to maintain a consistent voice and message across media platforms; • Creation of landing pages and lead generation forms to distribute content through relevant campaigns; • Management of Reports and Campaign Briefing.

• Manage social networks, from content management to campaign management, analysis and reports; • Plan, manage, monitor and execute actions in all acquisition channels, paid and organic through paid media strategies and Inbound and Outbound marketing; • Create strategies and manage actions in paid acquisition channels (Google, Facebook, Instagram and LinkedIn Ads and Remarketing); • Optimize and monitor metrics for the generation of Leads, MQLs, SQLs and Customers, having KPI's defined as Visits and New Customers; • Main client: Bluefit gym network (www.bluefit.com.br); • Domain of paid media platforms, Email marketing, Marketing Automation, Social Media Automation and reporting management and competition analysis, such as: • Facebook/Google/Linkedin Ad Managers, RD Station, E- goi, Mailchimp, Mlabs, SemRush and Dashgoo.

• Analysis and development of marketing strategies for small businesses; • Development of Websites, Landing Pages, Ebooks, Ecommerces, Logos and Content for social networks; • Creation of Cadence Flow for Prospecting new customers; • Experience in briefing and marketing planning, Reporting, Commercial Proposals and Contracts; • Digital campaign management, Webinar creation and management, Email marketing management; • Domain in platforms: Wordpress, Xtech, RD Station, LeadLovers, 99Webinar, SemRush and Dashgoo.

Customer service, Administrative routines, Legal assistance to customers on the progress of collective legal proceedings against the Public Treasury, Legal support to the bench of lawyers and legal assistants. Mastery of the E-Saj and Court of Justice Platforms.

Customer service via phone, email and Contact Us,Technical support,report management,Database controlManagement of the sales incentive campaign for Akzo Nobel (Coral).

Atendimento telefônico, emails, Chat e gestão de relatórios e dados de assinantes de revistas e sites das editoras Duetto e Panini.

Monitoramento de câmeras CFTV, alarmes, atendimento telefônico, auxilio na supervisão preventiva, Auxilio Administrativo e Técnico.