After two years and a half spent in a hybrid role in a hybrid environment, I'm back full focused on the channel, but with a wider perspective and new hybrid skills.I'm here to establish and mantain good connection, based on mutual respect, honesty and pragmatism, since my vision is green, sustainable and ethical, inside and outside HP.As always, I try to do the best for my company, as much as I can, with a long term view and the ability to manage changes.My mission is to grow up in the right way with my partners, both resellers and customers.

With a new setup in the team, I've become allrounder: end user consultant, channel spin doctor, internal solution architect... in few and simple words a Large Format Sales Specialist, and as always my job isn't just selling, it's more about sharing experience, advice and consulting, with more than ten years of experience.My mission is to establish good connection, based on mutual respect, honesty and pragmatism, since my vision is green, sustainable and ethical, inside and outside HP.Just as I did before, I try to do the best for my company, as much as I can, with a long term view and the ability to manage changes.

My job isn't just selling, it's more about sharing experience, advice and consulting, after more than ten years spent on channel.In this role, I both "hunt and farm" customers, with the aim to expand their business with our large format printing solutions.My mission is to establish good connection, based on mutual respect, honesty and pragmatism, since my vision is green, sustainable and ethical, inside and outside HP.I try to do the best for my company, as much as I can, with a long term view and the ability to manage changes.

My job consists in making strong commercial relationship between my company and a number of IT dealers specialized in architectural/mechanical/graphic/photographic markets.I am specialized in vertical and mature market, where the challenge is represented by market share maintenance and strong competition.I do everything I have to do in my job referring to my company ethics: I am proud to respect our strong Standards of Business Conducts.

My first aim was a strong branding action between Apple resellers

In store promotional activities regarding HP consumer products.Macintosh specialist HP promoter and consultant during graphic/photo/visual events.Reseller trainer for new products introduction.

I wrote a large amount of technical articles about digital photography: reviews of new products, tips and tricks, how to and a complete course on photography.

worked on a large variety of social surveys, testing survey prototypes, scheduling interviewers activities and giving them complete back office assistance