An authentic and memorable experience tailor-made for you. Committed to you from the very first moment, Lugarex crafts truly personalised travel in Spain.⎯Market analysis and business case – Started the company from the ground up capitalising on Spain’s privileged tourism industry and the need for end-to-end bespoke, culture oriented and upscale travel proposals for foreign visitors.⎯Brand essence & image – Built a brand from scratch, from conception to rollout. Our mission statement… Show more An authentic and memorable experience tailor-made for you. Committed to you from the very first moment, Lugarex crafts truly personalised travel in Spain.⎯Market analysis and business case – Started the company from the ground up capitalising on Spain’s privileged tourism industry and the need for end-to-end bespoke, culture oriented and upscale travel proposals for foreign visitors.⎯Brand essence & image – Built a brand from scratch, from conception to rollout. Our mission statement, values and essence served as the foundation upon which we’ve built our brand image, persona and business model. ⎯Digital Marketing & Social Media – Set up a SEO optimisation plan that has helped to position the company’s website within Google’s top results. Leveraging on the most important social media channels, we’ve managed to help organic positioning, site traffic and engagement. ⎯Partner management & outsourcing – Designed a working model that guarantees a consistent customer experience journey. From our website and social media channels, to our knowledgeable traveller guides and our carefully chosen drivers; in Lugarex we believe in our brand and what it stands for. ⎯Customer experience – The entire business is set around and for the customer, from guaranteeing a personalised service to ensuring the delivery of an entirely tailor-made travel experience. Show less

Acquisition and customer development sales manager:-Responsible for ensuring the execution of the Business to Business [B2B] Spanish & Portuguese Market sales strategy. The scope included from the New Business accounts to the low and mid value level accounts.-Participant of the region’s monthly Strategic and Business Review meetings for south the EMEA and Benelux teams.-Led and developed a multicultural team in an office where people from more than 20 different nationalities… Show more Acquisition and customer development sales manager:-Responsible for ensuring the execution of the Business to Business [B2B] Spanish & Portuguese Market sales strategy. The scope included from the New Business accounts to the low and mid value level accounts.-Participant of the region’s monthly Strategic and Business Review meetings for south the EMEA and Benelux teams.-Led and developed a multicultural team in an office where people from more than 20 different nationalities worked together.-Responsible for the management of the team’s performance indicators (KPIs) including but not limited to the assignment of sales target, skills and performance oriented development, effective coaching to achieve sales target to finally rewarding performance based on an established commission model. -Organised and led the recruitment (Interview section) of customer service and sales representatives.-Organised and led training sessions for different regions/teams for royalty Free Products within the company. Show less

Designing Prepaid to Postpaid migration strategy and channel execution in Consumer Business Unit:- Forecasting sales metrics, detailed budget objectives, optimizing ARPU & Churn rate.- Defining product strategy for customer segments, - Designing the pre-sales campaigns & BTL Comms.- Sales coordination of online resellers & telesales follow-up.

Account management and telesales coordination:- Management of telesales vendor operations for Spain & LatAm.- Defining base management strategy (Customer Life Cycle)- Product-mix offer coordination: landline, mobile, DSL. Launch of bundle offers in telesales.- Managing Global Graduate Talent Program, mentoring college graduates.

Designing strategy for customer care model:- Designing the Inbound and IVR operations model for customer service.- Optimizing service resource allocation for different customer segments.- Designing service model for non-Spanish speaking clients

Designing operations for offshore vendors (500+ people) in Vodafone Contact Center:- Leading Director Events program in: Argentina, Panama, Chile & Costa Rica.- Follow Up Operations in Panama and Spain.- Launch of new operation centers in Costa Rica & Seville.