Dani Mason Email & Phone Number

Rapid City, Sd, Us

Rapid City, South Dakota, Us

Lead cross-functional teams in global commercial programs for product, segment, and geographic strategies, driving 150% revenue growth and expansion into 70 countries. Develop & execute B2B programs, supporting awareness and demand generation goals for SMBs and Fortune 500 customers including Medtronic, Johnson & Johnson & more Lead and develop Marketing & Communications, Sales, Product Management and Customer Experience (Cx) teams, fostering a culture of high performance, collaboration, performance management & continuous improvement. Serve on Executive Leadership TeamDevelop & execute multi-channel sales, marketing, product management, & Cx strategies to drive revenue & profit, brand, business and sustainability objectivesManage C-level internal & external communications to ensure consistent, compelling, customer-centric brand, reputation management, and engagement with stakeholdersIdentify market opportunities via customer feedback and research analysis to drive strategic decision-making, included launching medical, biotech, research & education, and industrial divisions Directed multi-channel marketing & communication campaigns, SEO, SEM, and social media strategies, driving 900% growth in digital leads, Google top-of-page rankings, brand awareness, customer engagement, and earned media in industry & national publications like USA Today & awards Measured program ROI, implementing data-driven insights to optimize performance Led strategies to successfully position products from launch to end-of-life, including pricing, competitive benchmarking, business case, forecasting, market research, branding, and go-to-market strategy, with all products launched up market Champion customer-centric initiatives, ensuring exceptional customer experience, loyalty and retentionStay abreast of industry trends, competitive landscapes, and regulatory changes, proactively adapting sales, marketing and Cx strategies to capitalize on opportunities and mitigate risks

Rapid City, South Dakota, Us

Rapid City, South Dakota, Us

B9Creations is a global provider of 3D printing solutions serving customers in 70 countries, ranging from Proctor & Gamble to 3M, Tiffany's, Johnson & Johnson, Stanford & more.Developed & executed global multi-channel marketing and communications, product management, and direct & channel sales strategies, leading cross-departmental teams and serving as a member of executive leadership team, defining business plans and strategyManaged C-level corporate & employee communications, media, public, and government relationsLed team to implement multi-channel marketing strategy, including growing direct leads via digital marketing 900% to exceed targetOversaw channel marketing & business development, delivering most successful product marketing campaign in history of Berkshire Hathaway-owned dealerImplemented brand awareness campaign, resulting in Google top-of-page rankings, earned media in industry & national publications like USA Today & numerous awardsImplemented Hubspot CRM, CMS, and automated, integrated tools to measure results across sales & marketingManaged all marketing and communications, including campaigns, automation, email marketing, social media, e-commerce, digital & web, media buys, trade shows & eventsLaunched Brand Ambassador program, significantly increasing referral revenueInternational trademark & design patent experienceLed product management team to develop road map from launch to end-of-life, including positioning, pricing, competitive benchmarking, business case analysis, sales forecasting, market research, branding and naming, go-to-market strategyHiring & performance management, including defining positions & recruiting, situational leadership, professional development plans, aligning & motivating teams to meet goals

Rapid City, South Dakota, Us

B9Creations is a global provider of 3D printing solutions serving customers in 70 countries, ranging from Proctor & Gamble to 3M, Tiffany's, B Braun Medical, Stanford & more.Developed & executed global multi-channel marketing and communications, product management, and direct & channel sales strategies, leading cross-departmental teams and serving as a member of executive leadership team, defining business plans and strategyManaged C-level corporate & employee communications, media, public, and government relationsLed team to implement multi-channel marketing strategy, including growing direct leads via digital marketing 900% to exceed target Oversaw channel marketing & business development, delivering most successful product marketing campaign in history of Berkshire Hathaway-owned dealerImplemented brand awareness campaign, resulting in Google top-of-page rankings, earned media in industry & national publications like USA Today & numerous awards Implemented Hubspot CRM, CMS, and automated, integrated tools to measure results across sales & marketingManaged all marketing and communications, including campaigns, automation, email marketing, social media, e-commerce, digital & web, media buys, trade shows & eventsLaunched Brand Ambassador program, significantly increasing referral revenue International trademark & design patent experienceLed product management team to develop road map from launch to end-of-life, including positioning, pricing, competitive benchmarking, business case analysis, sales forecasting, market research, branding and naming, go-to-market strategyLed direct sales team into new markets, along with manufacturer’s reps, channel manager, and strategic partner/OEM support to achieve record-breaking sales months and contribute to overall revenue growthHiring & performance management, including defining positions & recruiting, situational leadership, professional development plans, aligning & motivating teams to meet goals

Rapid City, South Dakota, Us

Rapid City, South Dakota, Us

Rapid City, South Dakota, Us

Rapid City, South Dakota, Us

Brand your big idea. Launch Collective will take your idea from inception to take-off. We offer marketing and communication services, including digital marketing, branding, media & public relations including published in U.S. News & World Report, copywriting coaching, trade shows and events, email marketing, social media, digital advertising, and business, nonprofit, and political consulting for B2B, B2C, and dealer direct. Clientele include healthcare, real estate development and investment, telecommunications, manufacturing, energy, political candidates and causes, language preservation efforts, documentaries, and musicians.

The East of 5th District in downtown Rapid City, South Dakota, is a community-led, community-driven nonprofit built on the idea that when we exchange ideas, share resources and strengthen partnerships among one another, communities flourish. The association celebrates and promotes the unique character of our East of 5th neighborhood, and provides a forum for conversations and activities that promote the vitality of our creative, innovative and progressive community.

Rapid City, Sd, Us

Communications, media relations, and digital strategy for the university, foundation, admissions, the public, K-12 market, and corporate partnerships for a science and engineering universityManagement and content creation for print and digital publications, magazines, campaignsPress releases & media relations generated nearly $50 million in earned media including Associated Press, Newsweek, Washington Times, NPR’s Marketplace, Army Times, Huffington Post, Miami Herald, San Francisco & Houston Chronicles, Bloomberg BusinessSocial media, email marketing, digital advertising campaigns, analytics & budgeting: Facebook, Twitter, LinkedIn, Snapchat, Pinterest, Instagram, YouTube, and Google • Helped take Facebook from 3,000 to 38,000 likes and increased Twitter by 1,200 percent in 2 years; started campus LinkedIn (15,000 followers), Snapchat, Pinterest, and Instagram • Social undergraduate advertising campaigns resulted in nearly 1M engagements, 3M impressions, and nearly 100 direct inquiriesWebsite content management, CMS experience with Ektron and Wordpress, Google AnalyticsPhotography, video concept, scripting, and editing, occasional graphic designEvents such as founding Mines Myth Busters grown to 400 attendees, regional science fairs, public science and volunteer events, community liaisonCrisis communication management, FEMA training in Incident Command System, National Incident Management System

Rapid City, Sd, Us

Researching, writing, editing, and proofing publications and webPress releases, media relations, marketing, campaigns, graphic designInterviewing, project and emergency management, event planning

Zonta ambassador, acts as a liaison between the clubs in the area and the district boardCorresponding Secretary: Responsible for such correspondence as may be required by the Board and committees upon request, for the smooth and professional operation of the club, and handle the club's PO Box to ensure timely response to all inquiries and information provided therein.

Past PresidentFormer President, Communications & Public Relations Committee (2014-2015)Former Vice President, Merchandise & Media Auction Chair, and Secretary (2013-2014)

I planned and executed English as a Second Language lessons with students ages 11 to 19, along with a class exploring American and British literature. In collaboration with the German language assistant, I founded an English & German Language Club and an International Film Festival for area students and residents. To supplement in-class lessons, I incorporated cultural activities and sporting events.

Graduate Certificate, Strategic Communication Management

Master’S Degree, Communication

Summer Session, Film And Art History

Bachelor Of Arts (B.A.), English, French, Government/International Affairs