Marketing Specialist
CurrentI write and edit marketing content for Canada's #1 geographic information systems distributor as part of a passionate and dedicated team.▶️ I support campaigns driven by Esri Canada's Strategic Advisory Services, Professional Services, Training, Technical Support and Business Partner groups▶️ I develop clear internal communications to help the organization stay aligned on key initiatives and am the primary content manager and editor for our company intranet▶️ I administer and have primary writing responsibility for our company Social Media Policy▶️ I manage high-value promotional projects that align with our CEO's vision for the company, including our annual print Map Calendar▶️ I write and edit promotional emails, social media posts, case studies, blog posts, presentations, and website content▶️ I analyze the stats for our key newsletters, which helps us tailor what we're sending to customers▶️ I develop subtitles for videos, checking French subtitles against English spoken on-screen and aligning timestamps▶️ I work with graphic designers, translators and third-party vendors on campaign content