Daniela Souza Email & Phone Number

State Of São Paulo, Brazil

São Paulo, Brasil

-> Pricing and Deals specialist for Imported Products.-> Responsible for Prime Day, Black Friday and smaller events, developing the deals strategy and sourcing all imported products on sale.-> Alignment with multiple stakeholders from different areas to create joint strategies for imported and local products.-> Development of dashboards focused on deals sourcing and profitability metrics.-> Member of Women at Amazon. -> Development of International Women… Show more -> Pricing and Deals specialist for Imported Products.-> Responsible for Prime Day, Black Friday and smaller events, developing the deals strategy and sourcing all imported products on sale.-> Alignment with multiple stakeholders from different areas to create joint strategies for imported and local products.-> Development of dashboards focused on deals sourcing and profitability metrics.-> Member of Women at Amazon. -> Development of International Women Month campaign at Amazon, writing Newsletters and negotiating with key speakers for our internal events. -> Creation and development of the Women at Amazon Allies Group, focusing on men employee’s.-> Mentorships for interns and other colleague about career. Show less

São Paulo, Brasil

-> Pricing, CX and catalog specialist for Amazon Fashion. -> Monitoring key business metrics on competitiveness and profitability, solving and analyzing problems related to price.-> Idealization and creation of the interactive pricing dashboard used by the entire company, allowing a deep dive and in-depth analysis by all stakeholders on pricing metrics - this project was awarded with the quarterly Think Big Award for the retail area.-> Creation of workflows with… Show more -> Pricing, CX and catalog specialist for Amazon Fashion. -> Monitoring key business metrics on competitiveness and profitability, solving and analyzing problems related to price.-> Idealization and creation of the interactive pricing dashboard used by the entire company, allowing a deep dive and in-depth analysis by all stakeholders on pricing metrics - this project was awarded with the quarterly Think Big Award for the retail area.-> Creation of workflows with international teams to increase fashion competitiveness, taking into account fashion market particularities, such as seasonality and fast trends. -> Development of trainings for different teams regarding catalog and pricing metrics and process-> Creation of a new work model for fashion teams from emerging countries, creating a group for greater alignment and knowledge sharing between teams from countries at a similar stage of business development.-> Representation of emerging countries in global discussions about size and fit tools, an important pillar of fashion e-commerce, strengthening the relationship between emerging marketplaces and central team and leading important launches related to size charts.-> Member of the Women at Amazon group, developing internal events for Mother's Day, Father's Day, mediating a talking circle with fathers from Amazon, and for Pink October, writing newsletters about breast cancer.-> Member of fashion fun team, organizing integration events for the team. Show less

-> Catalog specialist for Amazon Fashion. -> Creation of a dashboard with key catalog metrics and reorganization of different catalog reports, monitoring customer reviews and returns for all fashion products and sharing these metrics with key stakeholders.-> Ideation and development of a process to solve the main problem in uploading fashion products, discovering its root cause and connecting with international teams to adapt tools and automations for our market to solve it… Show more -> Catalog specialist for Amazon Fashion. -> Creation of a dashboard with key catalog metrics and reorganization of different catalog reports, monitoring customer reviews and returns for all fashion products and sharing these metrics with key stakeholders.-> Ideation and development of a process to solve the main problem in uploading fashion products, discovering its root cause and connecting with international teams to adapt tools and automations for our market to solve it. -> Significant decrease in catalog errors due to batch fixes and to the creation of a workflow to automatically identify the errors and escalate their fixes to a support team.-> Participation in global forums to discuss new solutions to provide a better listing experience for suppliers.-> Participation in major events such as Prime Day and Black Friday ensuring a good consumer experience on the fashion pages. Show less

-> Creation of surveys and reports to measure the satisfaction and the NPS of more than 500,000 students at a university.-> Root cause analysis and development of solutions for problems raised by students regarding university communication, call center service and online classes.-> Development of dashboards and weekly reports for the leadership regarding NPS and students satisfaction. -> Development of new projects to improve remote classes during the covid-19 pandemic… Show more -> Creation of surveys and reports to measure the satisfaction and the NPS of more than 500,000 students at a university.-> Root cause analysis and development of solutions for problems raised by students regarding university communication, call center service and online classes.-> Development of dashboards and weekly reports for the leadership regarding NPS and students satisfaction. -> Development of new projects to improve remote classes during the covid-19 pandemic using the survey data. -> Application of Project Management techniques, agile methodology and data analysis. Show less

São Paulo, Brasil

-> Structuring of digital marketing campaigns for clients on different sectors developing analytical experiments trying to improve revenue and awareness.-> Creation of dashboards to monitor several KPIs as conversion rate, cost per click, returning and new visitors and ROI to support decisions.-> Use of Google Analytics, Google Ads, Google Data Studio and Facebook Ads.

São Paulo E Região, Brasil

-> Financial planning and control of the Academic Center.-> Development of academic events and parties, negotiating with suppliers to maximize our profit.

Graduação, Engenharia De Produção

Exchange Student, Management Engineering

Short Course, Fashion Business