As Manager of Online Marketing my responsibility was Global Lead Generation Teaming with key members of corporate marketing to coordinate and support all aspects of web lead generation planning, promotion, e-commerce, market research, and social media marketing in order to reach the goals of the organization.• Search Engine Marketing (SEM): Discover, plan, develop, launch, promote, manage, and report Search Engine Marketing campaigns such as but not limited to paid inclusion, paid placement, and contextual advertising through Search Engine Results pages (SERPS), or networks.• Search Engine Optimization (SEO): Discover, plan, develop, launch, promote, manage, and report Search Engine Marketing campaigns in order to improve the visibility in search engine result pages of all current and potentially new website assets such as but not limited to corporate, community, informational, video, blog, review, comparison, and industry websites.• Social Media Marketing (SMM): While working with the corporate Social Media Marketing team, discover, plan, develop, launch, promote, manage, and report marketing campaigns such as but not limited to paid placement, paid inclusion, contextual advertising, and in-stream advertising.• Email Marketing: Discover, plan, develop, launch, promote, manage, and report Email Marketing campaigns in order to inform, convince, re-engage, or acquire new customers utilizing databases such as but not limited to; past prospects, affiliates, alliances, corporate opt-ins, and 3rd party mailing list.• Website Design & Development: While working with corporate creative team; discover, plan, and manage tasks related to the creation of graphics, and or web programming code to be used in all internet marketing campaigns.• Analytics & Campaign Tracking: Implement, and manage analytical tracking methods on internet related marketing assets such as but not limited to; marketing campaigns, websites, landing pages, databases, and business processes.

Performed a key role in the generation and management of client accounts, the management of internet marketing professionals, the education of industry professionals, and the ongoing self education required to stay in the forefront of internet marketing.• Consulted senior level executives of advertising agencies, interactive marketing agencies, and brands on Search Engine Marketing concepts.• Educated individuals on communicating campaign progress, technical methods, internet marketing best practices and reporting to superiors.• Managed business development activities such as technical sales, proposal writing, account management, and SEO capability presentations.• Created training programs to ensure SEO campaigns are executed efficiently by junior and senior personnel.• Created SEO strategies and tactics necessary to drive traffic to web sites with the ultimate goal of delivering a positive ROI via conversion, leads, and sales.• Responsible for the research of keywords, competition, as well as the client web assets as it pertained to search engine optimization and marketing.• Responsible for the development of websites, and landing pages for search engine optimization campaigns.• Responsible for the creation, optimization, promotion, branding, and reporting of social media profiles.• Responsible for the creation of content such as articles, guides, RSS feeds, forum posts, and blog posts on a variety of topics.• Responsible for the launch of client web assets via Search engine indexing, link baiting, link exchanging, sitemap submission, press releases, and directory submission.• Responsible for the promotion of client web assets via PPC, Banner Advertising, Retargeting, Social Media networks, social book marketing, blogging, etc.• Responsible for the creation, implementation, management, and reporting of tracking systems for all campaigns conducted by all parties.• Responsible for the creation of client reports such as competition, performance, and ROI.

Acting as an account manager I was able to generate sales by attending local business social events and then further I was able to perform this work and or outsource jobs to freelance technicians in the community. During this time I consulted other internet marketing entities on their clients, assets, and the education of their staff.• Managed business development activities such as technical sales, account management, and proposal writing.• Leveraged automated data gathering and report creation tools.• Managed multiple website hosting services including, Web, SQL, DNS, and Mail Servers.• Developed web applications for e-commerce, online portals, accounting, project management, and inventory automation.• Web page optimization of navigation, load times, graphics, XHTML 1.0, CSS 2.0 - W3C cross-platform and browser compliance.• E-Commerce Solution Provider - Created/Developed E- Commerce Applications with Web-Based GUI for clients to easily manage, update, and create online stores/sites with minimal assistance.• Created logo designs and business identity packages.• Created posters, postcards, business cards, and other print designs.• Created website design layouts.

Performed dual roles as the IT Manager of a team of upwards of 12 creative and computer networking professionals while performing web development and internet marketing services. • Managed the creation of over 80 websites for talent agencies located across the United States. • Managed over 20 volunteer model & actor message board moderators to police a modeling forum of over 50,000 users.

Florida Army National Guard. Active during Y2K & September 11.

Ammo Tech for Artillery Unit Tango Battery 5/11Ammo Tech for Infantry Unit HQ 3/5Ammo Tech for Supply Unit 3rd FSSG