Director Of Communications
CurrentI’m responsible for creating and implementing internal and external communications strategies to boost the profile of the Alberta SPCA, and to deal with crisis communications scenarios.I’m a storyteller at heart, with a knack for knowing what pieces of information will connect with viewers and readers thanks to my media/journalism experience. My skills are especially well suited for an organization that has a desire to get its story told.In my time at the Alberta SPCA I have revamped and relaunched its newsletter AnimalKind, and led the redevelopment of our website to be more visual and user friendly. I manage and produce content for social media platforms including Facebook, Twitter, Instagram and YouTube, as well as produce most of the content for our website.