Dan Lacaze Email & Phone Number

Sydney, NSW, AU

Sydney, NSW, AU

Macquarie Park, NSW, AU

Member of Devices leadership team managing handset, accessory and SIMs portfolios. Strategic Partnership portfolio includes Apple, Samsung, Google/Android, ZTE, and Likewize.Responsible for $1bn+ in spend, commercial negotiations, promotional investment and planning, contracts and relationship management.

Macquarie Park, NSW, AU

Member of Marketing leadership team with over 130 FTE and broad Agency roster including in-house Yes Agency, M&C Saatchi Sport & Entertainment, Special, Emotive, Big Red, UM, ESE The Agency, and Finsbury Green.Full responsibility for Optus Sponsorship portfolio including contracts, rights management, relationship management, brand marketing, including.

Macquarie Park, NSW, AU

Reporting to Managing Director and member of Retail and Consumer Sales Leadership Team responsible for 3000+ staff. Drove integration between product, marketing and sales/service teams. Responsible for launch and integration of Optus Sport content - English Premier League, UEFA Champions League, Europa and Euro 2020 tournaments; 2019 FIFA Women's World.

Double Bay, NSW, AU

Shortlisted for CMO 50 by CMO Australia.The Solotel group operates a diverse portfolio of pubs, bars and restaurants across Sydney and Brisbane, employing 1600+ staff and serving over 5 million customers a year. The group includes Signature Dining experiences from Matt Moran including Aria, Chiswick and North Bondi Fish, iconic watering holes like The.

Sydney, NSW, AU

BMF is an internationally awarded creative agency, based in Sydney.Managing a department of 28 people, new business and key accounts. This includes ALDI, Sportsbet, The Hyundai A-League, Weight Watchers, BPAY, TAL, Tip Top, Meat & Livestock Australia, and The Australian Federal Government.New business wins include Sportsbet, Dulux Group (Dulux, Yates.

Australia, AU

The Gunn Report #5 Agency in the world. AME Awards - Most Effective Agency, Asia Pacific.Managing Australia Post, Dulux and Bupa integrated accounts.Led the design and development of a world first 'Video Stamp' for Australia Post, with over 20 million people reached globally in earned media:D&AD - nominationCannes - Bronze Lion for mobileWebbys - Official.

AdNews Experiential Agency of the year.Led the Experiential component of the "Share a Coke" campaign, a three month national tour with over 370,000 individually named cans of Coke created and given away. 'Share a Coke' has been rolled out to dozens of other markets around the world, including the USA:D&AD - accepted In-book for Integrated & Earned.

Atlanta, GA, US

Led two years of marketing for Mother energy drink, a AU$180m retail sales brand with 25%+ market share and the 3rd most successful energy market for the Coca-Cola system world-wideDrove the launch of 10 SKUs into marketLed all Communications & Media Strategy, Advertising, Sponsorship, Promotions, NPD and packaging design

Atlanta, GA, US

Marketing lead across various Coca-Cola campaigns.Conceptualized and executed ‘Coca-Cola Surf School’ brand engagement program. Three months of free surf lessons at 14 beaches nationally over summer.Launched Coca-Cola Australia Facebook group, now over 1 million members.Developed 16x limited edition AFL and NRL collector cans featuring Legends of the game.

New York, NY, US

Coca-Cola - lead strategic and creative Agency. Developed campaigns for Coca-Cola, Diet Coca-Cola, Coca-Cola Zero, Sprite, Fanta and Nestea.The Roads & Traffic Authority - lead strategic and creative agency.

London, GB

2002 AdNews Agency of the Year.Qantas - lead international strategic and creative agency, managing global communications hub for 23+ markets worldwide.MBF Private Health Insurance - lead strategic and creative agency, launching the "Be Positive" positioning. Executed the Herringbone Fashion print campaign - Cannes Gold Lion, Gold at AWARD, Silver at Asia.

Bachelor, Commerce

Education record

Education record