Daniel Lachance Email & Phone Number

Gatineau, QC, CA

Ottawa, Ontario, Canada

Ottawa, Canada Area

Gatineau, QC

• Plan the different aspects of marketing projects, including the distribution of budgets, the implementation of the campaign structure, their content and their optimization;
• Write and present performance reports at monthly meetings with owners and directors of companies;
• Manage more than $ 350,000 in annual budget for some fifteen organizations, including international Non-Profit Organisations and SMEs;
• Analyze and recommend strategies to optimize customer web marketing;
• Manage customer relationships.

Ottawa, Canada Area

• Create, write and implement advertising campaigns for clients, including universities, associations, and national businesses, using digital platforms;
• Optimize campaign performance while respecting quality, costs and deadlines;
• Manage over $ 50,000 in monthly advertising for 10 clients;
• Work with a multidisciplinary team, including account managers, project managers, writers and web developers;
• Perform user trend research and competitive analysis.

Ottawa, Canada Area

• Marketing
• Website design / maintenance using HTML & CSS in WordPress
• Graphic Design using Photoshop
• Video production (recording, editing, etc)
• Respond to inquiries from potential clients (by email, phone, and social media)
• Roll out email campaigns using tools such as Zoho Campaigns & MailChimp and collect data such as open and click rates

Gatineau, Quebec

• Manage a 16-person work team (including supervisors and salespeople) and assign tasks
• Review sales reports, consumer trends and inventory to provide recommendations to managers
• Implementation of sales strategies for the private brand that yielded an additional profit of 7.8%
• Calculate bi-weekly employee hours for pay.

Ottawa, Canada Area

• Plan and calculate budgets for strategies presented to clients;
• Produce communications plans and recommend to customers the best marketing or sales promotion strategies;
• Develop and launch advertising campaigns for radio, print media and electronic media;

Gatineau, QC

・Recruit and manage a team of volunteers;・Design printed media (posters, sponsor panels);・Plan the distribution of promotional material (30k leaflets and 1k posters);・Member of the administrative team for an festival that attracted 40 000 participants; and・Provide recommendations for the environment management for the following years.

Ottawa, Canada Area

• Manage a budget of $ 180,000 for research trips;
• Calculate travel expenses in various currencies and advise supervisors for budget adjustments;
• Prepare legal documents, such as grant agreements that ranged from $ 50,000 to $ 5M, amendments and employment contracts;
• Classify documents by project in an information management software (Oracle).

Ottawa, Canada Area

・Provide recommendations for the directors concerning marketing strategies;・Assist in the event realization; and・Assist in the production (audio / visual) of promotional tools for clients.

Bachelor Of Business Administration (Bba), Marketing And Public Relations

Activities and Societies: VP Communications of Regroupement des Étudiants du Module de l'Administration des Affaires (3K Students), Coop.

Dec, Social Sciences, Management

Activities and Societies: Intramural Soccer