• Created 100+ wireframes, mockups, and interactive prototypes using HTML/CSS/JS and Figma facilitating faster feedback and approvals from stakeholders.• Spearheaded the creation and maintained a comprehensive Figma design system and component library, streamlining design consistency and reducing production time by 30%.• Designed and prototyped over 50 website components, collaborating across design, development, and engineering teams to ensure brand compliance and reduce rework by 25%.• Spearheaded the migration to a new development framework by introducing best coding practices, achieving 3-4x faster production times.• Coordinated a full site refresh and rebrand, improving launch efficiency by 40% and reducing post-launch errors by 15% through cross-team alignment.• Facilitated weekly working sessions on coding, project requests, and UI/UX practices, enhancing team adherence to best practices by 20%.• Defined and implemented responsive design standards, reducing mobile bounce rates by 15% and ensuring seamless experiences across devices.• Implemented WCAG accessibility standards in all designs, reaching 85% compliance across digital platforms to support inclusivity for users with disabilities.• Partnered with product managers to align project goals, scope, and timelines, achieving a 95% on-time project delivery rate aligned with user needs.

• Designed and developed interactive signage for regional and national clients in the retail and healthcare sectors, increasing engagement.• Collaborated with engineers, animators, video editors, and developers to resolve complex marketing challenges, boosting client brand visibility.

• Partnered with local and national agencies on digital advertising campaigns and interactive experiences, enhancing client engagement.

Concepted and developed exhibit for museum on the legendary graphic designer Paul Rand entitled "Paul Rand: Defining Design".• Designed and produced all related exhibit elements for walls and promotion items• Worked directly with lenders to secure items for the exhibit• Worked with museum staff to install and arrange all items• Worked with print vendors to ensure accurate and timely delivery of graphics

• Developed and trained global teams on Delta Air Lines’ brand guidelines, ensuring brand consistency across 200+ marketing assets.• Created master global templates for email and promotional communications, reducing design time by 30% and ensuring brand alignment across channels.• Authored the global style guide for delta.com, streamlining content creation and enhancing brand consistency across digital platforms.• Established a standardized file structure and delivery protocol, reducing transfer errors by 20% and improving cross-team collaboration.• Acted as a brand steward, training clients on brand standards and maintaining 95% compliance across campaigns.• Created internal POV documents on responsive web design and high-density displays, enhancing visual quality and aligning with high-definition standards.