Daniel Lynch Email & Phone Number

Stow, Ma, Us

Stow, Ma, Us

R&D, design and deployment of several products from soup-to-nuts. Collaborate with PMs, dev team, design team, UX research team and executive stakeholders on several products: Knox Cloud Service (KCS) UX: KCS is a suite of services that provides secure, cloud-based tools to configure, monitor, and manage Samsung device fleets. My work: Knox Authentication Manager (KAM) secure device-agnostic device fleet login; Knox Configure (KC) fleet configuration; Knox United Service Portal (USP) consolidated services portal; Knox Real-time Location Service (RTLS) IoT fleet tracking and analytics; IFTTT (If This Then That) fleet rules UI.Samsung Pay UX: Mobile payments experience; Samsung Money by SoFi (SMBS) banking services; International money transfers integration (Travelex); Personal Finance Management (PFM) experience; Gift cards experience; Membership cards experience; Rewards transactions; In-app deals and promotions; Location-based services (LBS); Concierge experience; SMBS cash card design and roll out.

Rock, Pixel, Scissors (www.rockpixelscissors.com) is a guild of seasoned, independent media professionals who craft cutting-edge creative that enhances brand equity. Contrasted with an agency, each member the guild is a master of his or her craft. Due to longstanding professional relationships, guild members are a trust network who work well together while pursuing independent careers. Clients benefit by receiving high-end, professional work direct from the actual creators, at a fair price. I am a founding member and creative director.

Samsung acquired LoopPay, Inc in February, 2015 to create Samsung Pay, the most accepted mobile payment technology that securely works on 90% of point-of-sale magnetic card readers in addition to NFC POS devices. I wore several hats at Samsung Pay, Inc:Creative direction for CMO and marketing team: Designed and deployed print and digital materials for the Samsung Pay roll out; Promotional material for issuers and merchants; Promotions within the Samsung Pay application; Event materials and kiosks; Trade show booth design and branding; High visibility saturation digital and print OOH advertising; Coordinated with Samsung Electronics of America (SEA) with marketing initiatives and branding guidelines.Samsung Pay UX: SimplePay experience; Samsung Pay app redesign; Samsung Deals roll out; 'Order ahead' per-ordering retail experience; In-app ‘pay-with-points’ experience for RBS (Royal Bank of Scotland).Samsung LoopPay payment key chain fob and wallet UX and marketing: Designed and deployed UX for a wallet that extended Samsung Pay to non-Samsung devices, including a key chain fob for contactless payment. LoopPay’s wallet UX was standalone from Samsung Pay. Card provisioning, fob connection UI, membership card manager, lock box, ID card manager. Also produced fob packaging and advertising in test markets.

Burlington, Ma, Us

LoopPay created the first mobile wallet solution that works at 90% of existing merchant POS, side-stepping the need for NFC. LoopPay was a marketing and payments facilitator helping merchants and issuers better interact and transact with consumers on their mobile wallet applications, which was novel at the time. I was responsible for the company’s public face. Creative direction was primarily focused on attaining market share, as well as improving the LoopPay wallet UX. Marketing initiatives ranged from establishing branding guidelines, corporate website, trade shows booths, newsletter email, kiosk designs, all product packaging, product photography and illustration, post production, presentations and animation. UX initiatives were for refining LoopPay wallet experience at POS.

Boston, Massachusetts, Us

Building Engines is a provider of comprehensive web and mobile property management software for the commercial real estate industry. I was responsible the company’s public face, on both the product and marketing sides of the organization. On the product side, I was responsible for product UX for web and mobile app experience. I redesigned and refined the product UI to make the user experience consistent across all platforms. On the marketing side, I collaborated with the team to reinvent and hone the company’s public face to reflect a growing, mature company focused on enterprise real estate management customers.

Moore’s Cloud was an IoT lighting product that produced a highly customizable, network-connected consumer lighting solution. The product went beyond simple on/off lighting or basic color changes, allowing for detailed customization, programmability, and integration with other devices. I was responsible for the corporate identity and product mobile and web UX. (Advertising, marketing materials, trade show booths, hardware design development, corporate website, social media, and product packaging).

U For Life was a social networking Facebook application that offered schools an innovative, easy-to-implement social media strategy for sustained alumni engagement. Their spin-off product is PixWithMe, a group photo-sharing application that works on Facebook, or as a standalone application for desktop and mobile. I was responsible for the company’s brand and product UX.

RapidBuyr was a daily deal and e-commerce company focused on the B2B market for small to medium-sized businesses, akin to the Groupon group-buying model. Along with several daily deals sent to its subscribers, RapidBuyr offered competitive prices on over 30,000 office products. As Creative Director, I was responsible for all branded materials and the product UX. I liaised with marketing and product development, splitting my time between designing daily promotions and designing and refining the user UX. RapidBuyr was acquired by nCrowd in 2013 and re-branded as CrowdSavings.

American MoJo was a Boston-based social responsibility venture whose objective was to address the issues facing poverty-stricken single mothers. MoJo’s goal was to provide moms freedom from the strain of daycare costs and a new career path with a new start in the apparel business. All proceeds from product sales were devoted to providing better-than-minimum-wage salaries, new career paths, and freedom from prohibitive daycare costs. As Creative Director, I created the company brand and managed a vast array of product photography and model shoots, designed the e-commerce website, and conceived and designed the company’s many seasonal product promotion campaigns.

I have been a creative consultant for a variety of clients in the greater Boston area. My work has been concentrating on SMB, enterprise, mobile application design, food and beverages and the apparel industries. Clients include High Start Group, Vivox, T-Mobile, AT&T, U For Life, CampusLive, NetProspex, Reader's Digest, Santander, Building Engines, Datawatch and others.

Boston, Ma, Us

High Start Group is a marketing consultancy that accelerates the market success of innovative products by employing a customer-centric approach to all stages of the product lifecycle – from concept to commercialization. I serve as Creative Director at HSG, designing for clients such as AT&T, Constant Contact, envIO Networks, Dydacomp and more.

New York, Ny, Us

Dow Jones acquired Generate Inc., in 2008. I conceived, managed and produced branded creative for Dow Jones BRI, including online and print advertising, event materials, product documentation, presentations, product interface, and HTML newsletters. I liaised with marketing and product managers, vendors, internal resources and upper management to integrate Generate’s products and services into Dow Jones’s global brand. Produced full page advertisements in the Wall Street Journal and many different eBooks and newsletters for subscribers.In addition, I contributed UX for Dow Jones’ suite of business intelligence services that provided timely, relevant information for decision-making, risk management, and market insights. I conceived and delivered UX for the full suite of online products: Dow Jones g2, gDaily, gPipe, gClick and gClick Enterprise. (UX, User flows, UI and GUI for products that tracked business intelligence scraped online and presented in degrees-of-separation to the user.)

Generate created a real-time business development platform that dynamically generated critical market databases, tied into a social network. Generate g2 presented business connections to the user in degrees-of-separation. I was instrumental in creating the company brand by designing the product’s full UX. I was also responsible for creating and managing the company’s public face. I worked directly with the founders in devising a branding strategy centered on acquisition. Generate was acquired by Dow Jones in 2008.I produced UX for Generate’s suite of business intelligence services for the full suite of online products: Generate g2, gDaily, gPipe, gClick and gClick Enterprise. (UX, User flows, UI and GUI for products that tracked business intelligence scraped online and presented in degrees-of-separation to the user.)

Us

Broadband Mechanics—the brainchild of Marc Canter, one of the founders of Macromedia—pioneered next generation Web 2.0 portals that combined social networking, personal publishing, communications, media and device management, and mobility. I created and produced complex social networking interfaces for several of BBM’s clients.

Sp3d was a San Francisco-based boutique agency that specialized in branding that was coordinated for leveraging all media—Web, TV, radio and print. I was responsible for creative direction, client relations, project management, and designer management. Sp3d had a range of about 30 clients over seven years including banks, capital investors, online magazines, non-profits and more.

I built ZD-NetForums’ online creative department with vision to establish a creatively-conducive environment for their 20+ trade show Web sites. I was responsible for branding and designing all trade show online properties. I developed in-house documentation establishing graphical and branding standards, established working fiscal budgets, and I built strong working relationships with clients to achieve their online goals.

Designed and managed graphic production for Computer Based Training (CBT). Designed user interfaces, produced and managed illustrations for educational multimedia applications. Specialized in 8-bit screen graphics used in Icon Author, an authoring tool for Windows, Macs and UNIX. Major clients were Tandem Computers, Frontec Corporation, Informix Corporation, Sheraton Hotels, Chiron, and a variety of smaller clients.

Directed the creation of Sega CD video games "TimeSlip," and "Hosenose and Booger" with a staff of copywriters and illustrators. Game used a 3D polygonal rendering engine specially adapted for 16 bit Genesis system, with 4 bit sprites mapped onto "walls." Generated and managed art related to the game, as well as storyboards and presentations. Worked closely with staff writer and programmer.Designed and executed all company marketing materials including logos, stationary, advertisements for national magazines (over 10 million distributed), product packaging, data sheets, press packets, hardware ergonomics, etc. Created corporate and presentation graphics. Worked with print buyers for final reproduction.

Responsible for corporate identity at a start-up company creating virtual reality products. Worked with product development engineers developing a low-cost tracking system for a head-mounted display for exclusive license to Sega Corp. Designed and produced ads for national distribution; conceptualized 3D graphical user interface for a VR controller; created trademarked company mascot, and design ergonomics for head-mounted display system for Sega.

Boston, Ma, Us

Boston, Ma, Us

Bfa, Architectural Design

Education record