Dan Manser Email & Phone Number

Columbia, MD, US

• Create, manage, and optimize Ambu USA’s digital marketing strategy to support lead generation, brand awareness, and engagement
• Contribute to the company’s product launches with website landing pages, paid/organic social posts, email campaigns, digital advertising, and more
• Own the strategy, execution, and production of Ambu USA’s social media marketing channels, leading its LinkedIn channel growth from below 700 to over 11K+ followers over a 2-year period
• Manage the company’s digital advertising buys with various online and print media publications
• Oversee the Ambu USA website for creation of key content to drive leads, managing SEO to unique product landing pages and additional content
• Manage Google Ad/SEM for AmbuUSA's key products and initatives

Hunt Valley, MD, US

• Manage 20-person marketing, writing and design team that produces a variety of B-to-B and B-to-C communications and content for the world’s largest distributor of comics, graphic novels and pop-culture merchandise.
• Oversee all of Diamond’s marketing, branding, advertising, public relations and promotional activities for the company and its various brands and products.
• Publish PREVIEWS (circ. 50,000), a 500+ page monthly pre-order catalog/magazine on comics, graphic novels and pop-culture merchandise utilized by retailers and consumers worldwide.
• Responsible for Diamond’s entire content management strategy which includes managing over ten varied websites, eight different e-newsletters and several social media portals
• Develop and sell marketing sponsorship opportunities that generated additional revenue and brand partnerships with national brands such as Sony, Netflix, Disney, Lego, and others.
• Manage product information & e-commerce databases for sales and consumer data points.

President and Founder of marketing agency catering to small business needs specializing in retail customer retention, direct mail, website development, and collateral materials. Clients included: Red Cross Maryland, Synchronicity Boutique, Kidney Foundation of MD, PHK Cosmetics, Prince Tennis, Greenspun Bagels and more.

• Managed 14-person marketing and channel sales support division for the world’s leading manufacturer of 3rd party video game controllers and accessories.
• Responsible for $4 million-plus budget for InterAct marketing and advertising projects.
• Oversaw all major marketing programs and initiatives for the company’s core brands including InterAct and GameShark accessories and peripherals.
• Managed the production of high impact packaging for all of InterAct’s products as well as POP and product merchandising displays.
• Developed roll-out strategies for new products to be promoted to consumers and field sales force, including pricing strategies and proper channel placement.
• Researched and analyzed sell-thru data from NPD/TRST retail tracking data.

Hunt Valley, MD, US