Dan Martinsen Email & Phone Number

Westhampton Beach, New York, United States

Westhampton Beach, New York, United States

Greater New York City Area

Accomplished senior communications and marketing executive working with C-Suite executives to deliver on their strategic external and internal communications goals. Current clients include Mitu, the Latino-targeted digital media company, where I am overseeing the communications strategies.

Greater New York City Area

Instrumental in crafting communications and marketing strategies key to the growth of timeless, iconic brands and award-winning programs, resulting in ~58% margins and $4B annual revenue. Led all of internal and external communication strategies for key business initiatives at Viacom for the #1 rated cable network overall for >15 consecutive years (Nickelodeon), serving on the senior executive strategy team and overseeing a staff of 25 with annual $2M budget.Most recently oversaw all corporate communications strategies for the Viacom Kids and Family group (Nickelodeon, TV Land and CMT) and their respective linear and digital platforms and all lines of business.• Advised / counseled senior management of Viacom Kids and Family Group on positioning of Nickelodeon as kids first choice in entertainment, resulting in unprecedented growth of the most recognized and diverse franchise properties• Actively shaped results-focused external and internal communications strategy, contributed insights, direction and guidance to Nickelodeon Executive Strategy and Viacom Senior Communications Teams; framed talking points, speeches and scripts for VP and above leaders• One of key leaders tasked with crafting strategy integral to solidify marketplace position via successful annual upfront presentations and media campaigns targeted to advertisers, business developers, and sales communities• Played pivotal role in shaping Nickelodeon’s trade messaging, communication and outreach strategies, and in appropriately positioning franchise properties and characters integral to growth of multi-billion dollar properties: SpongeBob SquarePants, Dora the Explorer, Teenage Mutant Ninja Turtles, and Blue Clues• Directed development and implementation of successful, growth-oriented corporate communications strategies in support of new digital business initiatives focused on content acquisitions and content platform launches (Noggin OTT app, Nick app, Nick Jr app), garnering Emmy award

New York, Ny

Woodbury, Ny

Ba, Communications

Bs, Communications