Dan Nelson Email & Phone Number

Kingston, Ny

The Wooden Boat School was founded by the Hudson River Maritime Museum in 2015 to preserve the maritime craft traditions of the Hudson Valley and to teach a hands-on interpretation of the living history of the Hudson River. I oversee the programming at the school, which offers classes in woodworking, boat building, and maritime crafts in the form of public classes, school programs, workforce development, and gap year programs. I manage employee and contract instructors, source and vet new instructors, assist in curriculum development, come up with ideas for classes and new courses of study, and seek to guide the school toward being one of the best in our field.

Oakland, California, United States

• Company branding and product marketing • Copywriting for Field Hymns Records and promo materials for Bay Area and Portland, OR bands• Blogged about contemporary art and culture at Eye of the Blackbird, Box of Contents, and Artopic.org• Author and designer of “All Known Metal Bands” (McSweeney’s)• Bay Area Buzz magazine: contributed reviews and interviews, and photographed live bands for bimonthly print music magazine with an emphasis on Bay Area artists and indie labels

Oakland, Calif.

Designed posters, postcards, and digital materials, and designed and built web sites for artists, musicians, and bands using html with an approach focused on simplicity and usability.• Worked with clients on site concepts and features• Designed and coded custom interfaces• Provided graphics and photography• Applied SEO principles and established analytics

Emeryville, Ca

Creative Director leading a team in marketing, creative collateral, copywriting, and brand management at a fast-growing LED lighting company.• Write and edit copy for sales collateral, newsletters, and press releases• Project management and marketing team lead• Execute SEO, SEM, and email marketing campaigns• Develop messaging and enhance brand identity• Produce promotional and instructional videos, tutorials, FAQs, and photographs

Emeryville, Ca

An LED lighting solutions company marketing to B2B customers. My contributions included:• Write and edit copy for online and print sales collateral, blog posts, newsletters, press releases, and product collateral observing SEO best practices• Design, project manage, and bring to press product packaging, print catalogs, written marketing materials, and print advertisements• Develop messaging for all company channels and enhance company brand identity through a wide range of digital and print materials• Support company brand identity through naming products and product families• Produce instructional materials such as videos, tutorials, FAQs, and photographs

Emeryville, Ca

Helped launch this LED lighting startup by producing a wide variety of online and print marketing collateral, including:• Conceive and execute the LED Academy informational microsite, to educate customers and offload customer service, which had 167,000 views in 2012• Design, project manage and bring to press product packaging, print and digital catalogs, written marketing materials and print advertisements• Produce written content, product photographs, and in-use photographs for the retail and wholesale websites and an Amazon storefront• Collaborate on the UX design of the current retail and wholesale websites• Produce instructional materials such as videos, tutorials, FAQs, and wiring diagrams• Create over 50 instructional and product profile videos that have over 700,000 views total

San Francisco, California, United States

Instructor and re-enactor in the Age of Sail overnight school programs onboard a historic sailing ship, teaching teamwork, problem solving, personal accountability, and STEM-related skills. Instructed 20-40 fifth grade students per day during hands-on educational activities; played the part of a 1906 sailor and ship's officer; supervised students in night watch shifts and led rowing exercises.

Woodbury, Connecticut

Chief staff photographer at independently owned newspaper, covering eight towns, and circulating to 30,000 homes twice weekly. • Covered news, politics, and town business• Shot high school sports• Enterprised feature stories with an emphasis on human interest and the arts• Contributed written features and theater reviews

Woodbury, Connecticut

Photography Instructor for a photography club at Nonnewaug High School.• Taught introductory photography, black and white film processing, and darkroom printing• Created photo assignments• Organized photo labs and field trips• Led students in group critiques