Executive Vice President
CurrentResponsible for managing the Shopper Insights function for LiveShopper Sassie, consulting with a variety of clients. We’re excited to announce LiveShopper has acquired SurfMerchants LLC (Sassie), a software company out of Boston that provides a platform for market research technologies. This acquisition will combine tools to provide mystery shop/research companies with a world-class data collection solution and a state-of-the-art reporting platform for their retail, restaurant, hotel, and CPG clients. Now, instead of having to rely on multiple vendors, systems, and technologies, LiveShopper Sassie will give you everything in one easy-to-use product. If your clients are looking to capture consumer insights, measure operational performance, or track customer satisfaction levels, LiveShopper Sassie is the answer. Stay tuned for more updates moving forward. #mysteryshopping #MSPA #marketresearch #consumerinsights #technology #mobiletechnology